Assassin's Creed Shadows Tops 3 Million Players - Sales
by William D'Angelo , posted on 27 March 2025 / 6,306 Views
Ubisoft has announced Assassin's Creed Shadows has surpassed three million players.
It is the second highest day one sales revenue in Assassin's Creed franchise history and the biggest Ubisoft day one ever on the PlayStation Digital Store. Over 40 million hours have already been played.
This figure is up from two million players in two days and one million players in less than one day.
OVER 3 MILLION PLAYERS FOR AC SHADOWS!" said Ubisoft.
"2nd highest Day 1 sales revenue in Assassin's Creed franchise history. Biggest Ubisoft Day 1 ever on PlayStation Digital Store. Best community ever, with over 40 Million hours already played."
Assassin's Creed Shadows released for the PlayStation 5, Xbox Series X|S, PC via Steam, Epic Games Store, and Ubisoft Store, and Amazon Luna on March 20.
🔥 OVER 3 MILLION PLAYERS FOR AC SHADOWS! 🔥
— Assassin's Creed (@assassinscreed) March 27, 2025
✅2nd highest Day 1 sales revenue in Assassin's Creed franchise history
✅Biggest Ubisoft Day 1 ever on PlayStation Digital Store
✅Best community ever, with over 40 Million hours already played
Justice is forged in the Shadows. 🦅 pic.twitter.com/ua3xbBYah9
A life-long and avid gamer, William D'Angelo was first introduced to VGChartz in 2007. After years of supporting the site, he was brought on in 2010 as a junior analyst, working his way up to lead analyst in 2012 and taking over the hardware estimates in 2017. He has expanded his involvement in the gaming community by producing content on his own YouTube channel and Twitch channel. You can contact the author on Bluesky.
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They really needed that win
Our game is out.
Happy for them. Its been a tough few years for Ubisoft, but hopefully this win doesnt make them complacent.
I miss franchises like Beyond Good and Evil, Child of Light and Rayman. Where's that Ubisoft?
Not saying A Creed is bad, quite the opposite, i'd be all over an entry set in pre-Columbus Central and/or South America! Its just that this franchise has been too prioritised.
I saw Ubisoft acknowledge that this setting (feudal Japan) has been the most requested by fans for the past 10 years, so it's nice to see people enjoying it, and that it's doing well.
I'll be picking it up as my first AC game because it's in Japan and it looks really nice.
Then I might go back and play some of the older ones.
I know I will get downvoted, but 3M players does not = 3M sales. I still suspect initial sales underperformed, however positive reception should help legs
I'm sure they're satisfied with sales. In their tweet it says 2nd highest day 1 sales revenue in series history there's no way you're accomplishing that with low initial sales, and the only other way to play shadows without buying it is through ubisoft + which is $18 a month. Plus I've never seen a publisher brag about sales on a game that under-performed
Similar tricks were also used for Dragon Age. “The best-selling Dragon Age on Steam!” was written. Yes, okay, the other Dragon Age games were also released on Steam years later. And the high revenue in the first few days can also be achieved by a higher price and by releasing on more platforms at the same time. What do you think is the reason why they don't just publish the sales figures?
The sales figures on Steam are lower than for Dragon Age. These are the only true figures. Everything else is marketing blah blah. The layoff announcements will come soon.
I'm glad it did well, Ubisoft really needed a AAA to succeed after Star Wars Outlaws and Avatar: Frontiers of Pandora both underperformed. Between this strong launch and the new 1.1 billion euro investment from Tencent, Ubisoft has a chance of turning things around now.
If it was sales it might've been impressive but so far,
Not impressed
Do we really have to update for every million player that has played the game lol?
