PS5 Outsells Switch and Xbox Series X|S - Americas Hardware Estimates for July 2023 - Sales

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The PlayStation 5 was the best-selling console in the Americas (USA, Canada, & Latin America) with 314,034 units sold for July 2023, according to VGChartz estimates. The PlayStation 5 has now sold an estimated 17.50 million units lifetime in the Americas.

The Nintendo Switch sold an estimated 302,291 units to bring its lifetime sales to 49.34 million units. The Xbox Series X|S sold 192,459 units to bring their lifetime sales to 13.38 million units. The PlayStation 4 sold an estimated 6,982 units to bring its lifetime sales to 41.50 million units.

PS5 sales compared to the same month for the PS4 in 2016 are up by over 122,000 units, while the Xbox Series X|S compared to the same month for the Xbox One are down by over 35,000 units. PS4 sold 191,862 units for the month of July 2016 and Xbox One sales were at 227,638 units.

PlayStation 5 sales compared to the same month a year ago are down by 47,152 (-13.1%). Xbox Series X|S sales are down by 99,569 units (-34.1%) and Nintendo Switch sales are down by 71,838 units (-19.2%). The PlayStation 4 is up by 2,909 units (71.42%) year-over-year.

Looking at sales month-on-month, PlayStation 5 sales are down by over 184,000 units, Xbox Series X|S sales are down by nearly 94,000 units, and Nintendo Switch sales are down by nearly 122,000 units. It should be noted July is a four week month, while June was a five week month.

2023 year-to-date, the PlayStation 5 has sold an estimated 3.39 million units, the Nintendo Switch has sold 2.82 million units, and the Xbox Series X|S has sold 1.83 million units.

Monthly Sales:

Americas hardware estimates for July 2023 (Followed by lifetime sales):

1. PlayStation 5 - 314,034 (17,504,669)
2. Switch - 302,291 (49,344,283)
3. Xbox Series X|S - 192,459 (13,384,363)
4. PlayStation 4 - 6,982 (41,498,823)

USA hardware estimates for July 2023:

1. PlayStation 5 - 265,199
2. Switch - 254,625
3. Xbox Series X|S - 160,528
4. PlayStation 4 - 6,021

Weekly Sales:

July 8, 2023 hardware estimates:

Americas:

1. PlayStation 5 - 86,520
2. Switch - 80,358
3. Xbox Series X|S - 47,826
4. PlayStation 4 - 1,661

USA:

1. PlayStation 5- 73,271
2. Switch - 67,723
3. Xbox Series X|S - 39,892
4. PlayStation 4 - 1452

July 15, 2023 hardware estimates:

Americas:

1. PlayStation 5 - 80,740
2. Switch - 78,037
3. Xbox Series X|S - 47,085
4. PlayStation 4 - 1,837

USA:

1. PlayStation 5 - 68,132
2. Switch - 65,687
3. Xbox Series X|S - 39,275
4. PlayStation 4 - 1573

July 22, 2023 hardware estimates:

Americas:

1. PlayStation 5 - 75,405
2. Switch - 74,717
3. Xbox Series X|S - 46,491
4. PlayStation 4 - 1,724

USA:

1. PlayStation 5 - 63,609
2. Switch - 62,984
3. Xbox Series X|S - 38,793
4. PlayStation 4 - 1,484

July 29, 2023 hardware estimates:

Americas:

1. PlayStation 5 - 71,369
2. Switch - 69,179
3. Xbox Series X|S - 51,057
4. PlayStation 4 - 1,760

USA:

1. PlayStation 5 - 60,187
2. Switch - 58,231
3. Xbox Series X|S - 42,568
4. PlayStation 4 - 1,512

VGChartz Methodology: Hardware estimates are based on retail sampling and trends in individual countries, which are then extrapolated to represent the wider region. This typically allows us to produce figures that end up being within 10% of the actual totals.

This data is regularly compared against official shipment figures released by the console manufacturers and figures estimated by regional trackers with greater market coverage than ourselves. We then update our own estimates to bring them into line with those figures. This can result in frequent changes often within a short space of time, but we feel it's important to prioritise accuracy over consistency.

Note that our estimates are based on sell-through data (units sold to consumers). In almost all cases the figures released by console manufacturers are based on shipment data (sell-in), where as soon as a device has left the factory and entered the supply chain for delivery it is considered a sale. This is why there is always a difference between the companies’ figures (sell-in) and VGChartz estimates (sell-through), even after we’ve made adjustments. The one exception to that is when a console has been discontinued and the remaining stock has finally sold out – at that point the figures will match.

A life-long and avid gamer, William D'Angelo was first introduced to VGChartz in 2007. After years of supporting the site, he was brought on in 2010 as a junior analyst, working his way up to lead analyst in 2012 and taking over the hardware estimates in 2017. He has expanded his involvement in the gaming community by producing content on his own YouTube channel and Twitch channel. You can contact the author on Twitter @TrunksWD.

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18 Comments

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Random_Matt (on 22 August 2023)

Xbox is truly getting obliterated.

• +9

CosmicSex Random_Matt (on 22 August 2023)

I wish Xbox had been successful. Thus just hastens the streaming future.

• +2

SanAndreasX (on 22 August 2023)

The PS5 may have come out on top, but it's amazing that the Switch is still nearly neck-and-neck with the PS5 after all this time.

• +4

fedfed SanAndreasX (on 22 August 2023)

amazing numbers, <12k apart. I am impressed!

• +1

LivncA_Dis3 (on 22 August 2023)

PS4 still has legs jayzus haha

• 0

Mars2001 (on 22 August 2023)

Ooops Switch wins again in 7th year of life.In a few 4-5 months outsell ps2 in Americas and became second best ever console.DS remain in First place.

• -10

Doctor_MG Mars2001 (on 22 August 2023)

How did the Switch win when PS5 sold more?

• +7

Mars2001 Doctor_MG (on 22 August 2023)

10K you think is...more?More for Switch.Because Switch is in 7th year.You dont understand the lifecycle of consoles and real numbers

• -9

Doctor_MG Mars2001 (on 22 August 2023)

Switch sales are impressive, but it didn't "win". That's the difference...

• +9

Mars2001 Doctor_MG (on 22 August 2023)

The difference is...ps4 collapse from 5th year but Switch win in 7th year.130M in only 6 years and 3 months.The difference are...real total numbers vs 10K distanse in one month

• -10

Qwark Mars2001 (on 22 August 2023)

Also lost globally this month by a decent amount, but I guess that doesn't fit your agenda

• +5

Mars2001 Qwark (on 22 August 2023)

My agenda fit 130M Switch in only 6 years and 3 months.Many consoles like ps4 collapse after 5th year and ps5 only 41M in 3 years with price drop already and with free games.

• -7

Qwark Mars2001 (on 22 August 2023)

Yet launch aligned PS5 and Switch are basically tied.

https://www.vgchartz.com/article/457663/ps5-vs-switch-sales-comparison-may-2023/

And whilst PS5 had a launch during the holidays. It also was heavily supply constraint for more than a year. Also if you are going to count the months for Switch count them right (6 years and 5 months) and also have the same courtesy for PS5 (2 years and 9 months).

Like I said anything remotely positive about PS5 doesn't fit your agenda.

• +10

Squall_Leonhart Qwark (on 22 August 2023)

Well said!!

• +2

CourageTCD Qwark (on 22 August 2023)

It's worth mentioning that the Switch also suffered from shortages in its early years

• +1

LivncA_Dis3 CourageTCD (on 22 August 2023)

I love courage love ur aesthetic hahahaha

• 0

DekutheEvilClown Mars2001 (on 22 August 2023)

In the 6th year of the PS4(Q4 2018 - Q3 2019) Sony shipped 16.7M copies actually. Calendar Year 2019 was 14.6M.

It was the 7th year sales evaporates but the PS5 had already been announced by then.

• +2

Mars2001 DekutheEvilClown (on 23 August 2023)

Yes because ps4 collapse.The real question is when one console collapse?Of course ps5 lifetime about 90M.But when collapse?Switch in 7th year and no collapse.

• -3