Phil Spencer: Activision Blizzard Acquisition is 'Not About Short-Term Results' - NewsWilliam D'Angelo , posted on 19 January 2022 / 1,924 Views
Microsoft made a huge splash this week with the announcement it is acquiring Activision Blizzard in a deal worth $68.7 billion. Microsoft Gaming CEO Phil Spencer speaking in an investors call said the acquisition is not about short-term gains.
"I’ll reinforce that this is not about short-term results," said Spencer. "We have seen Activision Blizzard’s product roadmap and are incredibly enthusiastic about what the teams are creating and the company’s pipeline over many years to come.
"We have seen strong recent performance from our existing ZeniMax and Xbox Games Studios and are well-positioned as the stewards of Activision Blizzard’s great franchises. I’m personally excited for the opportunity to work directly with the dedicated, passionate teams at Call of Duty, Blizzard, King, and each of the studios across the company as we reach new heights and even more players together.
"We’re all about putting players at the center of everything we do, and this transaction is going to be fantastic, not only for our existing players, but will also help us bring innovative experiences to vast, new audiences. That’s because adding the Activision Blizzard portfolio to our existing operations will also propel our new forms of distribution and monetization, like Cloud Gaming and our Game Pass subscription service."
Spencer has also responded to concerns on competition following the announcement of the acquisition. He said the gaming space is incredibly competitive and that the largest gaming platforms are mobile.
"This is an incredibly competitive marketplace in the gaming space," said Spencer at the time. "The truth is the largest gaming platforms on the planet are the mobile devices out there, distribution on those contents, control on those devices. It’s controlled by two companies.
"So you look at a company like Microsoft, and we’re bringing together content and intellectual property to offset the, the distribution capabilities we don’t have on mobile devices. This is our opportunity to fight to compete on the largest platform out there in gaming, which is mobile devices, that’s critically important to us and also as Bobby said, we have more creators on our platform than we’ve ever had."
A life-long and avid gamer, William D'Angelo was first introduced to VGChartz in 2007. After years of supporting the site, he was brought on in 2010 as a junior analyst, working his way up to lead analyst in 2012. He has expanded his involvement in the gaming community by producing content on his own YouTube channel and Twitch channel dedicated to gaming Let's Plays and tutorials. You can contact the author at firstname.lastname@example.org or on Twitter @TrunksWD.