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Xbox Series X and S Sold an Estimated 1.2 to 1.4 Million Units on Launch Day

Xbox Series X and S Sold an Estimated 1.2 to 1.4 Million Units on Launch Day - Sales

by William D'Angelo , posted on 16 November 2020 / 18,248 Views

Microsoft has launched its next-generation consoles - the Xbox Series X and Xbox Series S - to great success as it has set the record for the biggest launch in Xbox history. The previous record was set by the Xbox One in 2013 with sales of over one million units in less than 24 hours.

Based on preliminary data VGChartz estimates that the Xbox Series X and Xbox Series S sold between them an estimated 1.2 million to 1.4 million units worldwide in its first 24 hours.

The Xbox Series X was the more popular version of the platform, with launch day sales between 800,000 and 925,000 units. The Xbox Series S sold between 400,000 and 475,000 units.

Xbox Series X and S Sales VGChartz

The US unsurprisingly is the biggest market for the Xbox Series X and S, accounting for just over half of the launch sales. The two consoles sold between 670,000 and 780,000 units in the US, while in the Americas as a whole it sold between 740,000 and 870,000 units. In Europe, we estimate the Xbox Series X and S sold between 340,000 and 400,000 units. 

The Xbox Series X and S had a global launch across 40 countries, with Xbox All-Access launching in 12 countries. 


A life-long and avid gamer, William D'Angelo was first introduced to VGChartz in 2007. After years of supporting the site, he was brought on in 2010 as a junior analyst, working his way up to lead analyst in 2012. He has expanded his involvement in the gaming community by producing content on his own YouTube channel and Twitch channel dedicated to gaming Let's Plays and tutorials. You can contact the author at wdangelo@vgchartz.com or on Twitter @TrunksWD.


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27 Comments
Eagle367 (on 14 November 2020)

I imagine these to sell out during launch day and hence week 1 being pretty close to day 1. Will Nintendo release enough switches to outsell the new gen just to show off?

  • +10
shikamaru317 (on 14 November 2020)

So, they only had 100-300k more units available than Xbox One had on launch, but with 27 more launch markets. Seems like MS had some production issues, which is a bit of a shame, they even started Xbox Series production 2 months earlier than Sony started PS5 production according to reports from over the summer. It's a shame that MS was so supply constrained that they sold out not only in the core markets, but even in the vast majority of the newer, more niche markets, would have been nice to see how much Xbox Series could sell without this supply constraint.

  • +7
trunkswd shikamaru317 (on 14 November 2020)

Xbox Series X and S is pretty much sold out everywhere, while the Xbox One didn't sell out.

  • +3
shikamaru317 shikamaru317 (on 14 November 2020)

Yeah, you're right. Which means Xbox One production was even higher than Xbox Series production was, just with much lower demand. It's a real shame that Covid likely killed Xbox Series production, imagine the record setting first week they could have had if they actually had enough stock to meet demand on launch.

  • +2
NextGen_Gamer shikamaru317 (on 16 November 2020)

Both Sony and Microsoft will be pretty supple constrained this year with their consoles. Both are employing pretty state-of-the-art 7-nm FinFET manufacturing from TSMC. The only process newer/better is TSMC's 5-nm, and that literally just came out with Apple's iPhone 12 and a couple of Huawei phones (and that is it for 5-nm). Their 7-nm was already incredibly popular, but look at this list of what just came out using it as well: PS5, Xbox Series S/X, AMD's new Ryzen 5000 series processors (sold out everywhere), AMD's new Radeon RX 6000 series GPUs, and numerous new phones. There is only so much 7-nm to go around for everyone lol

  • 0
Mr Puggsly (on 16 November 2020)

Good start with still plenty of demand. Curious to see how it does overall, certainly hope it easily surpasses Xbox One given everything MS is doing.

  • +1
Cerebralbore101 (on 14 November 2020)

How many countries did XB1 launch in?

  • +1
trunkswd Cerebralbore101 (on 14 November 2020)

13 countries for the Xbox One at launch. But it launched in all the biggest Xbox markets.

  • +3
Cerebralbore101 Cerebralbore101 (on 14 November 2020)

Sounds like a wider launch helped them break launch day records for their brand of consoles.

  • +1
trunkswd Cerebralbore101 (on 14 November 2020)

Xbox Series X and S is pretty much sold out, so the launch could have been higher if there were more consoles available.

  • +4
Cerebralbore101 Cerebralbore101 (on 14 November 2020)

True. I forgot that launch sales are pretty much dependent on production. Especially in 2020 with Covid and all.

  • +5
trunkswd Cerebralbore101 (on 14 November 2020)

Xbox Series X and S, and PS5 will be sold out through the holidays and likely through early 2021.

  • +4
GaoGaiGarV (on 16 November 2020)

Many retailers said that the stock of Series S was incredibly low, reporting ratios of 5:1 or even 10:1 in favour of Series X, so i highly doubt that Series S was liable for one third of overall sales.

  • 0
2zosteven (on 15 November 2020)

1.2 million to 1.4 million is a large gap.

  • 0
AFattyGamer (on 14 November 2020)

Hell yeah VGChartz! This is the type of main articles I like to see! Microsoft Series X is dominating! 9th gen is dominating! Post the Sony PS5 sale estimates!

  • 0
trunkswd AFattyGamer (on 14 November 2020)

We don't have enough data yet for the PS5 to release an article estimating its launch sales.

  • +3
AFattyGamer AFattyGamer (on 14 November 2020)

That sucks. Please post Sony PS5 sale data when they become available friend, please. I have a bet going on lol, VGChartz is the only place to keep track of this stuff that's legitimate data for 9th gen.

  • 0
Eagle367 AFattyGamer (on 14 November 2020)

Imagine Nintendo switch still outsells both 9th gen consoles because of supply hahaha

  • +3
AFattyGamer AFattyGamer (on 14 November 2020)

For 2020 holiday I can see the Nintendo Switch doing that. 2021 and beyond I got money bet that Sony takes everything back. PS5 is out for blood next year lol

  • -1
Bofferbrauer2 AFattyGamer (on 14 November 2020)

I don't see Sony reaching the Switch in 2021. That would need a crash for the Switch even much bigger and faster than the one from the Wii and at the same time record first year sales for any console for the PS5 by a country mile.

While I think Sony could achieve the best sales record for the first 52 weeks, that record only stands at 13M. From where Nintendo is right now, Switch sales would need to be slashed in half for the PS5 to even just be able to compete, let alone pass, and I see no reason or even an indication of anything like this happening.

  • +2
RedKingXIII AFattyGamer (on 14 November 2020)

Yeah I think Nintendo is going to be on top next year too. This year Switch will sell, what, ~25m? Depending on the next year lineup of games and a possible new model I can see it reaching ~20m again. 2022 is much more complicated because basically we don't know what is coming yet, for both PS5 and Switch... But I'd say PS5 will come on top. It's a newer console while Switch will probably start to show its age and sales will naturally start to decline.

  • +1
SKMBlake (on 15 November 2020)

I think you over estimate Series S sales. It wasn't sold out in most countries

  • -1
Shiken SKMBlake (on 17 November 2020)

400,000 sounds about right if that is the case then. It is definitely sold out in the US (from what I can see), so it not selling out in some other countries could be why it sold less than half of what the X did overall.

  • +1
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trunkswd Ryuu96 (on 15 November 2020)

Test? Test?

  • 0
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