Activision Opens New Studio Elsewhere Entertainment, to Develop New Narrative-Based AAA Franchise - News
by William D'Angelo , posted on 16 May 2024 / 2,604 Views
Activision has announced the establishment of a new internal studio called Elsewhere Entertainment.
The new studio is headquartered in Warsaw, Poland, with more resources in the US and will focus on developing a new narrative-based AAA franchise.
Elsewhere Entertainment is being "built from the ground up" and is "dedicated to establishing an environment that inspires bold and diverse ideas." The studio wants to encourage employees "to explore and collaborate creatively to craft a franchise with an enduring legacy that resonates far beyond games."
Employees at Elsewhere Entertainment have worked on several popular franchises including The Last of Us, Uncharted, The Witcher, Cyberpunk, Destiny, Tom Clancy’s The Division, and Far Cry.
Elsewhere Entertainment has access to all of Activision's resources and tools.
A life-long and avid gamer, William D'Angelo was first introduced to VGChartz in 2007. After years of supporting the site, he was brought on in 2010 as a junior analyst, working his way up to lead analyst in 2012 and taking over the hardware estimates in 2017. He has expanded his involvement in the gaming community by producing content on his own YouTube channel and Twitch channel. You can contact the author on Twitter @TrunksWD.
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Wow, this is great news. Please don't screw it up Activision!
Glad to see Microsoft opening a new studio in the wake of the recent closures.
Kind of weird to phrase this as Activision instead of Microsoft? If Nintendo or Sony opened a new studio under a subsidiary, would we not say Nintendo or Sony opened a new studio?
29th Jan - Microsoft lays off 1900 ABK employees
7th May - Microsoft closes 4 games studios
17th May - AKB/Microsoft starts new studio
Question is - why couldn't Microsoft/ABK have formed the new studio from the 4 or simply refocussed them or some of them on the new IP?
What is clear is that Microsoft is trying to improve its management, with team aggregations and cost minimization. The closure in the USA must be precisely to unite teams and reduce costs with infrastructure and other things, while in Japan it must be something related to logistics and the challenge of having to manage a studio remotely.
Certainly Poland must have been chosen because it has much more affordable labor and other benefits, of course the country has several talents in the gaming industry.
I would have liked to have seen Microsoft expand Tango and create a sub-management to be able to manage other studios that could be opened or purchased. Honestly, I was sad about Tango, but I hope that Microsoft opens more studios, perhaps it would be more sensible to open studios focused on the mobile market, as it is what generates the most revenue and requires little investment... this should make investors happier and while helping studios focused on PC, console and cloud gaming.
2 or 3 years before they close it for a tax write off?
you can write off losses, but i guarantee you that is not the plan
