Despite gaining generally favourable reviews from a number of sites and magazines, and selling a fair few copies, Take-Two have been disappointed with the sales of the Xbox 360 exclusive Grand Theft Auto 4 Episodic Content.
TT-Interactive CEO Ben feder said the following in a call with investors -
"Both we and Microsoft believe there was a big market for GTA IV episodic content."
"And some factors have affected their performance. Both were released significantly after the core unit … GTA IV, which was launched in April of 2008 and therefore weren't able to leverage GTA IV's initial marketing campaign and initial launch fervor."
"Episodes From Liberty City seems to have been most appealing to those who have finished GTA IV and wanted more story and gameplay, which is a smaller market than initially expected."
He did say he expects it to do much better in the long run, just as every other GTA game seems to do... But the question is, will it reach the expectations of Take-Two and/or Microsoft? The disc-based "Episodes From Liberty City" is nearing 1 Million sales worldwide, and the first Episode titled "The Lost and Damned" was reported to have sold 1 Million units on Xbox Live alone a long time ago.
Now, what could have caused these seemingly disappointing sales? The quality of Grand Theft Auto 4 itself? The time it had took for the Content itself to be released? What do you VGC users think?
Source - Kotaku