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PlayStation Announces India Hero Project Incubator Program

PlayStation Announces India Hero Project Incubator Program - News

by William D'Angelo , posted on 09 May 2023 / 2,945 Views

Sony Interactive Entertainment has announced India Hero Project incubator program.

The goal of the program is to find "promising local developers and support them" and to bring compelling gaming experiences to global gaming communities."

"As part of our evolving journey to ensure that PlayStation remains the best place to play, we’re committed to developing regional incubator programs capable of identifying new and diverse developers worldwide," said Sony Interactive Entertainment India market strategy director Radhika Thakur. "The India Hero Project is fueled by this commitment and our belief in the Indian gaming market.

"Through mentorship, training, and project-based investment, PlayStation strives to lower the barrier of entry and showcase the most incredible talents emerging from India. We’re pleased to announce this new initiative and our call for submissions."

Interested companies of all sizes can read the FAQ and apply here.


A life-long and avid gamer, William D'Angelo was first introduced to VGChartz in 2007. After years of supporting the site, he was brought on in 2010 as a junior analyst, working his way up to lead analyst in 2012 and taking over the hardware estimates in 2017. He has expanded his involvement in the gaming community by producing content on his own YouTube channel and Twitch channel. You can contact the author on Twitter @TrunksWD.


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14 Comments
Spike0503 (on 09 May 2023)

That's really cool. I'm very interested in seeing more big, epic games coming from different countries other than just the US and Western Europe. That Chinese game with the monkey king that hasn't released yet looks like it could be a great example for other countries.

  • +1
DonFerrari (on 09 May 2023)

That is a great initiative that I have talked quite a some times, nurture studios around the world on places that haven't been developed yet for game development (and why not, sales) to bring more diversity and innovation to the table. I much rather that than buying devs.

  • +1
Qwark (on 09 May 2023)

PlayStation hero is part of PlayStation's global moneyhatting initiative

  • 0
Chazore (on 09 May 2023)

By "global gaming communities", you mean just your console, right?.

Rarely have I seen a publisher of the sort go out of it's way to fund a country's gaming sector, without having some strings attached.

  • -4
Dante9 Chazore (on 09 May 2023)

And you never will. It's a business. But undoubtedly this kind of thing will also have some positive outcomes as well, things that would never become real without this.

  • +1
Chazore Dante9 (on 09 May 2023)

That's like saying no one would fund anything, but there is always someone else that will.

If Sony didn't someone else would, maybe not this year, but there have been plenty of times.

  • -3
DonFerrari Chazore (on 09 May 2023)

Anyone that finance anything will want some results from it, not sure it bothers you.

  • +1
Chazore DonFerrari (on 09 May 2023)

Acting in good faith should result in doing it for the sake of it, and not for just "money/PR" results.

  • -5
DonFerrari Chazore (on 09 May 2023)

Companies do stuff to result in revenue. I don't see this as PR.

  • +4
VAMatt Chazore (on 09 May 2023)

No for profit enterprise has ever done anything just for the sake of it. They exist to make money. For publicly traded companies like Sony, the upper managers have a legal obligation to act in the best interest of shareholders. They'd be brushing up against the law if they were doing things just to be nice, with no business reason behind it.

  • 0
DonFerrari VAMatt (on 09 May 2023)

Sad, but totally true, also the reason why some of the most crazy ideas we have as customers can't be legally done by companies.

  • -1
DonFerrari Chazore (on 09 May 2023)

Sony is doing just that in India, China and who knows how many more. They are investing in those areas for game development.

  • 0
Qwark Chazore (on 09 May 2023)

The global PlayStation community is still rather large. It's also not PlayStation is problem that Microsoft doesn't really seem to bother to do much outside of the Anglo-Saxion and EU borders

  • +3
the-pi-guy Chazore (on 09 May 2023)

They're helping them out in the broader market, probably including translating to other languages.

  • 0