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Nintendo Labo Sells an Estimated 316,753 Units First Week at Retail - Sales
by William D'Angelo , posted on 14 June 2018 / 6,305 ViewsThe gaming and construction toy platform from publisher and developer Nintendo - Nintendo Labo - sold 316,753 units first week at retail, according to our estimates. First week sales can be viewed on the VGChartz Global Weekly Chart for the week ending April 21, 2018 and the VGChartz Europe Weekly Chart for the week ending April 28, 2018 for the sales in Europe.
Breaking down the sales by each kit, Nintendo Labo: Toy-Con 01 Variety Kit was the best-selling version with 239,245 units sold (76%). The Nintendo Labo: Toy-Con 02 Robot Kit sold 77,508 units (24%).
Nintendo Labo released for the Nintendo Switch worldwide on April 20 and in Europe on April 27.
A life-long and avid gamer, William D'Angelo was first introduced to VGChartz in 2007. After years of supporting the site, he was brought on in 2010 as a junior analyst, working his way up to lead analyst in 2012. He has expanded his involvement in the gaming community by producing content on his own YouTube channel and Twitch channel dedicated to gaming Let's Plays and tutorials. You can contact the author at wdangelo@vgchartz.com or on Twitter @TrunksWD.
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Not for me but I hope those who purchased it are satisfied.
But but people say that this is a failure. Personally, I think this is a great start.
Nintendo France said they expected to sell 20% of labo until september and they expected it from the start to blow up in fall/holidays. It is doing well for a kid product releasing at such a odd period. We can expect lots of marketing for labo during the holidays.
According to NIntendo, sales are in line with expectations:
https://gonintendo.com/stories/311497-nintendo-labo-has-met-expectations-and-will-continue-to-be-supp
Not bad numbers, but too many people were claiming this was going to outsell God of War. This got smoked by God of War.
Nobody expected it to outsell GOW, it was just surprising to see it outsell GOW in Japan. True, GOW has never sold that well in Japan but on a device that has much less of an install base, and for it being, cardboard, it was very surprising to see.
Dude, there were entire forums claiming it would lol
Get your facts straight. Nintendo Labo outsold GOW in Japan. Which is where all those """"forums"""" were referring to.
Carl, that is bull crap and you know it. There were many forums about this topic long before either launched, claiming Labo would sell in the 10’s of millions due its youth appeal. The Japan thing only came up right before the launch, based off Amazon JP preorder numbers. Just because people changed their statements doesn’t mean they never said the original statement lol
Marine... don't you understand basic gaming forum psychology? People want to believe what they like is good. They NEED to believe what they like is good. Anything else would invalidate their entire existence. They can't just like something. That's not enough. They have to make sure that what they like, is what everyone else likes too! So... in short? Stop showing them how what they like isn't liked by the masses. It freaks them all out!
Everyone expecting it to sell more than GoW was way off to begin with. The expectations wildly varied. But we had a thread here. The threadstarter claimed Labo will fail and predicted "only" 1-2 million. Others said 1 million would be actually great. So expectations are very different. And looking at these first week sales - it should reach the million.
I'll be honest this just isn't on my radar of things I could ever buy for a number of reasons so any sales of it to me seems impressive.
I'm not sure there is enough cardboard in there to create a robot over 6foot tall :(
Time to sweep this under the rug with Wii Music and forget it ever existed.
Solid numbers, will eventually reach a million.
But with digital sales it have done over 1M... joking aside, not sure what were Nintendo projections for it.