Kabam, the developer behind Kingdoms of Camelot, has set up a $50 million developer fund to help Japanese game developers release their games in North America and Europe, according to a report on The Wall Street Journal.
Kabam will take a piece of the revenue and will assist in the localization and translating of Japanese games for the Western markets. They will also market the titles to help them stand out in a crowded market.
"We’re putting our money where our mouth is," said Kabam CEO Kevin Chou. He believes that Japanese developers who partner with Kabam will be able to double their revenue.
Kabam does have two rivals in Gree and DeNA who are also helping Japanese developers to release their games in the Western markets. Kabam believes that its strong relationship with Apple, Facebook, Google, and Yahoo gives them the advantage over Gree and DeNA.