
Microsoft Drops Optimized for Xbox Series X Logo From the Front of the Box Art - News
by William D'Angelo , posted on 02 October 2020 / 3,140 ViewsWhen the first box arts for Xbox Series X games were revealed that had a giant "Optimized for Xbox Series X" logo on the cover art. After some backlash from fans that it didn't look good, it appears Microsoft has dropped the logo.
This news comes from video games industry senior analyst at Niko Partners Daniel Ahmad who thinks the "Optimized for Xbox Series X" will now appear on the back of the box, but not as part of the giant logo.
The Xbox Series X will launch in Holiday 2020. A release date and and launch price are reportedly going to be announced sometime this month.
Microsoft listened to feedback pic.twitter.com/2rFqMuMZSP
— Daniel Ahmad (@ZhugeEX) August 3, 2020
Yes, on the back, but not this logo. More subtle mention of it being optimised for Series X.https://t.co/BIK8Qdc5FM
— Daniel Ahmad (@ZhugeEX) August 3, 2020
A life-long and avid gamer, William D'Angelo was first introduced to VGChartz in 2007. After years of supporting the site, he was brought on in 2010 as a junior analyst, working his way up to lead analyst in 2012. He has expanded his involvement in the gaming community by producing content on his own YouTube channel and Twitch channel dedicated to gaming Let's Plays and tutorials. You can contact the author at wdangelo@vgchartz.com or on Twitter @TrunksWD.
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Box art wars, cannot make this up.
Good move. Looks less cluttered now.
They must of listen, looked too cluttered with it
Excellent decision!
I feel they need to adjust the packaging somewhat to differentiate the releases from the 8th gen devices.
We will end up at a point where games will no longer work on the Xbox One due to a shift in development focus, but the games boxes will be identical to the Xbox One, possibly adding to confusion on compatibility.
There is differences between OG Xbox > Xbox 360 > Xbox One game cases which helps identify that easily at a quick glance, for cross-gen titles it probably doesn't matter.
Plus it looks better in the game library.
Nice. Now sony please change the white banner.
Was it due to criticism of some games not being optimized for it??? /joking.
That will make the box cleaner, good.
Hope Sony also listen to the feedback.
Sony is using blue as part of its branding much like Microsoft uses green; Nintendo should likewise use red as the official color for its brand.