Jonathon Blow: Braid Has Been \"Very Profitable\"

by Daniel Share-Strom, posted on 18 March 2009 / 3,507 Views

By Daniel Share-Strom

In an age where video games are mostly developed by large studios with multi-million-dollar budgets, it’s been difficult for an independent developer to make a name for themselves.  With the advent of downloadable software on Xbox Live, Playstation Network, and WiiWare, as well as PC services like Steam, the indie dev has been experiencing somewhat of a renaissance.  Nowhere is this more evident than in the case of Jonathon Blow and his critically-acclaimed downloadable platformer, Braid.

Blow today told that the game has "...made more money for me than if I had been working in a high-paying job for all the time I was developing the game," he said. " has been very profitable. I figured that there would be a core of people who would enjoy it, but I didn't expect that it would be a top-ten seller for this long."



The second-best-selling Xbox Live Arcade game of last year, Braid follows the story of Tim, who uses his powers of time control to rescue his princess from a dragon.  Braid currently has a MetaCritic score of 93%.

When asked about the inevitable sequel, Blow responded: “I've got a lot of projects that I'm always thinking about, and I've got one that I've started that's very different in almost every way from Braid."

So, if this story is anything to go by, are independent developers returning to prominence?  I think so.




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blunty51 (on 19 March 2009)

^^ it's too big for WiiWare I believe

smbu2000 (on 19 March 2009)

"ElRhodeo says: Grrr. Why couldn't he release Braid across all platforms? I played a few levels on a friend's 360, and I love it. Please, do a Wiiware version! Posted on: 03/19/09, 10:18" Braid should be coming out for the PC soon, so you can get it for that if you don't have a 360. I bought it for full price when it first came out, definitely worth the price! An amazing game, I need to go back and replay it.

Baggins (on 19 March 2009)

So he's still a money grabbing swine at the end of the day just like the rest of us.

ElRhodeo (on 19 March 2009)

Grrr. Why couldn't he release Braid across all platforms? I played a few levels on a friend's 360, and I love it. Please, do a Wiiware version!

kowenicki (on 19 March 2009)

this guy has changed his tune..... anyway, good for him. lets hope he can match it with something as good.

Cueil (on 19 March 2009)

I think he felt bad for priceing it so high... it was the first deal of the week and it sold a good amount at that lower price point

FaRmLaNd (on 19 March 2009)

Fantastic result. The game deserves even ounce of success its had.

burgerstein (on 19 March 2009)

This is the number one pull for me to get a 360. Seems to be pretty awesome. I'm left wondering what the first-best selling game was though.

fabledgamer (on 19 March 2009)

i really love it when a great game is succesul, both critically and financially. I sure hope that the sequels and all other projecs turn out this good. I thouroughly enjoyed this game so much. One of the best games this gen, even if it is a live game

drakesfortune (on 18 March 2009)

This is very good news, and Braid/Blow deserves the sales, profits, and success. Great game.

MrBubbles (on 18 March 2009)

im glad to see he has stopped whining for a bit

ZenfoldorVGI (on 18 March 2009)

AAA game, one of the best this gen.

blizzid (on 18 March 2009)

One of my favorite games of last year. He deserves every penny, and I look forward to seeing his next project.

mysticD (on 18 March 2009)

@demoki In America, us Yank spell it check and not cheque.

kevin the wiiite (on 18 March 2009)

it's just an alternate spelling Demoki, what are you British or something? :-) I love indie developers. They get little credit and recognition for their work, and yet still create incredible games for many different platforms.

Demoki (on 18 March 2009)

Sega, Cheque your spelling

regin2005 (on 18 March 2009)

People / developers like this is what the industry needs. Glad he's getting rewarded for his work. We need more companies like this.

PostModGuru (on 18 March 2009)

@ sega No Doubt, it's hard to keep that indie cred when the $$ starts coming. I know I'd change my tune! If you own a 360 and haven't bought Braid, instead of going out this weekend stay home and play this game. You will not be disappointed...

badgenome (on 18 March 2009)

@sega4life: LMAO, spot on.

shinyuhadouken (on 18 March 2009)

i'm happy for him

sega4life (on 18 March 2009)

"I can't believe MS charged people so much for my game.... what...? whats that....? check? a check for me?...." "I would like to thank MS for making this all possible !"

Strategyking92 (on 18 March 2009)

I am inclined to agree with what he said earlier though. 60-40% of the profit seems low, but that might just be how it is. With the crappy certification process (some good, ready games delayed for a year or more) and crazy mouse/double d dodgeball still gets released. All I can say is What the hell. I mean, from what I have heard, it's all very frustrating.

wfz (on 18 March 2009)

It was very risky for him to do what he did, and I certainly wouldn't have done it, but I'm glad that it worked out well for him. I love Braid!

thekitchensink (on 18 March 2009)

^^Yeah, he was. It seems that the game must have sold very solidly for a long period of time.

Strategyking92 (on 18 March 2009)

While this is nice and all, wasn't be bitching about the money aspect earlier?

De85 (on 18 March 2009)

Deservedly so, game was great.

Munkeh111 (on 18 March 2009)

Didn't he have to invest like $150k in this game himself to get it going? But anyway, this is just an example of the great potential of PSN/XBL, more artsy games that might not be so good when you have to stretch them so they are value of the $60, but great when they are smaller and cheaper, the DL methods are a really great way of allowing smaller developers to prosper, especially when the games they create are as unique as this, or something like flow/flower (though Braid is probably more developed than the other 2)

d21lewis (on 18 March 2009)

Good to see awesome and innovative thinking/design get rewarded. There's hope for us yet!

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