PS5 Sales Jumped 75% Last Week in the UK Following Temporary Price Cut - Sales
by William D'Angelo , posted on 01 August 2023 / 3,091 Views
Sales for the PlayStation 5 increased 75 percent last week in the UK, according to GfK data provided to GamesIndustry. Revenue for the PS5 jumped 63 percent week-on-week.
The reason the PS5 sales increased so much last week is due to Sony temporarily cutting the price of the PS5 in the UK, Ireland, Germany, Austria, and India. In the UK, the PS5 has been discounted from £479.99 to £399.99 until August 10.
The standard PS5 was the biggest driver with sales up 205 percent week-on-week, while revenue increased 162 percent with the average selling price going from £491 to £421. This version of the PS5 accounted for 73 percent of all PS5 sales for the week.
Last week for the PS5 was the third best-selling week of the console in 2023. The two best-selling weeks for the PS5 came in February due to the popularity of the God of War: Ragnarök bundle.
Sony announced last week the PlayStation 5 has sold over 40 million units as of the week ending July 16, 2023.
A life-long and avid gamer, William D'Angelo was first introduced to VGChartz in 2007. After years of supporting the site, he was brought on in 2010 as a junior analyst, working his way up to lead analyst in 2012 and taking over the hardware estimates in 2017. He has expanded his involvement in the gaming community by producing content on his own YouTube channel and Twitch channel. You can contact the author on Twitter @TrunksWD.