Nintendo UK's head of consumer marketing James Honeywell has told MCV that the 3DS has been outselling the Xbox 360 and PlayStation 3 in the UK for the last three months. This is the first time in the handhelds history to accomplish this feat.
This achievement is mainly due to strong software released, including Animal Crossing: New Leaf. The 3DS is also the only platform to sell more software this year, then in 2012 during the same time frame. Also eight of the top 40 titles were for the 3DS.
"Software sells hardware," said Honeywell. "You must have heard that from us a lot. And the same can be said for Wii U as we move into peak season. With such a strong line-up of titles that are so critically acclaimed, it is just a perfect storm"
"It has made it the format of the moment. Sometimes 3DS, or handheld in general, suffers because people tend to focus on the home console market. But 3DS is really doing the numbers right now."