Black Ops II Tops $1B Faster Than Modern Warfare 3
by William D'Angelo, posted on 05 December 2012 / 5,377 Views
In a statement by Activision, Call of Duty: Black Ops II has passed $1 billion in revenue in 15 days. This is one day faster than lat year's title, Call of Duty: Modern Warfare 3, and Call of Duty: Black Ops took one month to reach the milestone.
"Entertainment franchises that captivate audiences for as long as Call of Duty has, on the scale that Call of Duty has, are very rare things," said Eric Hirshberg, CEO of Activision Publishing. "And it takes a lot of brilliant people working across many different disciplines to make it happen. It is incredibly humbling and gratifying to be a part of."
"In order for Call of Duty to remain the entertainment juggernaut that it is, and keep our fans coming back for more, we need to continue to bring fresh ideas and new innovations to the table every time, while always staying true to what people fell in love with in the first place," Hirshberg added. "That's what we did with Call of Duty: Black Ops II, and that's what we intend to keep on doing. This is an incredible milestone for an incredible franchise, and I want to thank every passionate, talented, committed person on our team who made it happen."
This is also an entertainment record. The combined Call of Duty franchise gross has outsold the top 10 grossing films in 2012. The box office record belongs to James Cameron's Avatar which reached the milestone in 17 days.
"The release of Call of Duty has been one of the most significant entertainment events of each of the last six years," said Activision Blizzard CEO Bobby Kotick. "Since Call of Duty was launched, cumulative franchise revenues from players around the world are greater than current worldwide box office receipts to date for the top-10 grossing films of 2012 combined. Life-to-date sales for the Call of Duty franchise have exceeded worldwide theatrical box office receipts for Harry Potter and Star Wars, the two most successful movie franchises of all time."
