G4 is Shutting Down Less Than a Year After Relaunch - News
by William D'Angelo , posted on 16 October 2022 / 4,075 Views
G4 is shutting down less than a year after its relaunch, according to a report by Deadline who obtained a letter to employees from Comcast Spectacor chairman and CEO Dave Scott who says G4 TV is getting shut down.
The closure follows G4 laying off over 20 employees in September, many of them worked on video game reviews and X-Play.
"Team: As you know, G4 was re-introduced last year to tap into the popularity of gaming. We invested to create the new G4 as an online and TV destination for fans to be entertained, be inspired, and connect with gaming content," reads the letter from Scott.
"Over the past several months, we worked hard to generate that interest in G4, but viewership is low and the network has not achieved sustainable financial results. This is certainly not what we hoped for, and, as a result, we have made the very difficult decision to discontinue G4’s operations, effective immediately. I know this is disappointing news, and I’m disappointed, too. I want to thank you and everyone on the G4 team for the hard work and commitment to the network.
"Our human resources team is reaching out to you to provide you with support, discuss other opportunities that may be available, and answer any questions you may have."
The Washington Post who spoke with employees who remained anonymous due to signing of nondisclosure agreements stated the were locked out of internal communication services including Slack and Google Drive without explanation.
Some employees stated popular content creators demanded rates of $25,000 to $30,000 per day when incited to appear as a guest on G4.
G4 TV officially relaunched on November 16, 2021 with shows Xplay, Attack of the Show!, and more.
A life-long and avid gamer, William D'Angelo was first introduced to VGChartz in 2007. After years of supporting the site, he was brought on in 2010 as a junior analyst, working his way up to lead analyst in 2012 and taking over the hardware estimates in 2017. He has expanded his involvement in the gaming community by producing content on his own YouTube channel and Twitch channel. You can contact the author on Twitter @TrunksWD.
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Well, Frosk did tell people to quit watching if they didn't like the new G4, and the people listened to her.
That's taking the content out of context.
Get woke...
Not surprising. I never heard anything about it, except in articles like this one talking about layoffs, low viewership, and the like.
To be fair, this was going to fail regardless, but Frosk really drove the nails in.
HAHAHA ! GOOD! It was trash when they killed TechTV It was trash when they rebooted it and that idiotic rant doomed it.
I didn't even know this was a thing again. I was a big fan back in the day going all the way back to Tech TV.
Same. Fond memories.
TechTV was good. I never really cared much for G4.
How does the saying go? Something like: if you're not idealistic when you're young, you have no heart. If you're still idealistic when you're old, you have no brain.
This woman's rant, and Adam's on Twitter, tells me both of them have a lot of unresolved issues in their personal lives. It's easy to cast people off and throw them away, but it's a lot harder having compassion. I'll opt for the latter in this case and hope they someday figure out what's behind all that rage.
Why all the hate for Frosk?
She went on an unprovoked stupid rant wanting to be a victim. Told people to not watch. So they didn't. Her idiotic rant ended up costing people their jobs. She drove the audience away.Lot of unfounded hate for G4 and some of the hosts/writers. Very unfortunate.
I recall watching this channel and loving it. Rest in peace...
Adam Sessler is the best thing going at G4, he really needs to go independent or find a more stable and credible outlet.
Damn, what a train wreck. I figured this would happen when their vids kept getting lower than 10k views. I hope Adam Sessler tries to do something on his own. I really enjoy listening to his views about current games.
They had multiple outlets for their content. Linear, YouTube, Twitch, Pluto TV and more. Plus most of the viewership came from the individual host's channels as well. They really should have focused on the online side first and then branched out. Jirard said that viewership and engagement had been improving over the last couple of months.
