Weekly Sales Analysis, 3 December 2011 - Mario Kart 7
by William D'Angelo, posted on 09 December 2011 / 4,577 Views
Overview
Sales are down following Black Friday, which is typical. Expect sales to increase each week until the week before Christmas where sales should equal or beat out the week of Black Friday. Mario Kart 7 (3DS) is the biggest debut this week with sales of 729,000.
Software milestones this week: Call of Duty: Modern Warfare 3 (X360) passes the nine million mark; Call of Duty: Modern Warfare 3 (PS3) passes seven million sold; Super Mario 3D Land (3DS) passes two million; The Elder Scrolls V: Skyrim (X360) reaches the three million mark; Uncharted 3: Drake’s Deception (PS3) reaches the two million mark; Saints Row: The Third (X360) reaches one million sold; and The Elder Scrolls V: Skyrim (PC) passes the one million mark.
Hardware sales are down across the board week on week, while the box 360 is the only platform up year on year. Hardware milestones this week: The DS passes the 150 million mark; the Wii passes the 91 million mark; the Xbox 360 passes the 60 million mark; and the PlayStation 3 passes the 57 million mark.
Worldwide Hardware
Week on week sales are down across the board. The 3DS retakes the top spot with sales of 935,000, which are down just 32,000 (-3%). Xbox 360 sales are down 506,000 (-42%) to 696,000 sold. The Wii sold 617,000, which is down 318,000 (-34%). The PlayStation 3 is down 109,000 (-15%) to 597,000 units sold. The DS is down 94,000 (-22%) to 330,000 units. The PSP sold 203,000 units, which is down 29,000 (-13%) compared to last week. Total week on week sales are down 1.09 million (-24%) to 3.38 million.
Year on year sales are down for every platform except for the Xbox 360. The PlayStation 3 is down 5,000 (-1%), the Wii is down 384,000 (-38%), and the Xbox 360 is up 58,000 (9%). The PSP is down 406,000 (-67%) and the DS is down a massive 654,000 (-66%). However with the DS and 3DS combined it is up 281,000 compared to the DS one year ago. Total year on year sales are down 456,000 (-12%).
Sales are down after last week, but should climb back up each week until the week before Christmas. The Xbox 360 has a 36 percent market share; the Wii has a 32 percent market share; and the PlayStation 3 has a 31 percent market share. The Xbox 360 remains in first for a fourth straight week, the Wii and PlayStation 3 are in second and third for a second week in a row, respectively. Compared with ten weeks ago all three home consoles are up massively.
3DS remains well ahead of the DS and PSP outselling both of them combined for a 17th straight week. It has outsold the DS by nearly 3 to 1 and the PSP by more than 4 to 1. The DS has outsold the PSP for a sixth straight week. The DS has a 62 percent market share this week for the current generation handhelds and the PSP has a 38 percent. Compared with ten weeks ago all three handhelds are up.
Worldwide Software
Three games debuted in the top 40 this week. Mario Kart 7 (3DS) debuted at the top of charts with sales of 729,000. The game launched in Europe and Japan and will be in next week’s chart for the USA.
Kidou Senshi Gundam: Extreme VS (PS3) debuted at number seven with sales of 343,000. The game launched in Japan, with no plans to be released elsewhere.
Assassin's Creed: Revelations (PC) debuted at number 31 with sales of 130,000. The game launched in the USA and Europe and will release in Japan on January 1.
Other games in the top 10 that are not debuts include Call of Duty: Modern Warfare 3 (X360) at number two with sales of 650,000. Just Dance 3 (Wii) is at number three with sales of 616,000. Call of Duty: Modern Warfare 3 (PS3) is at number four with sales of 572,000. Super Mario 3D Land (3DS) is at number five with sales of 543,000.
Kinect Adventures! (X360) is at number six with sales of 513,000. The Legend of Zelda: Skyward Sword (Wii) at number eight with sales of 325,000. The Elder Scrolls V: Skyrim (X360) is at number nine with sales of 294,000. Assassin’s Creed: Revelations (PS3) rounds out the top 10 with sales of 288,000.
Week on week software totals are up for the PlayStation 3, DS and 3DS, and are down for the Wii, Xbox 360 and PSP. The Xbox 360 takes the top spot this week with 7.59 million games sold, a decrease of 1.06 million (-12%). Wii software sales are down 510,000 (-7%) to 6.92 million. The PlayStation 3 sold 6.91 million games, an increase of 273,000 (4%). The DS sold 3.84 million games, which is up 342,000 (10%). The 3DS sold 2.25 million games, an increase of 614,000 (38%). PSP game sales are down 123,000 (-10%) to 1.13 million games sold. Total combined software is down 467,000 (-2%) week on week to 28.63 million.
Year on year software totals are up for the PlayStation 3 and Xbox 360 and are down for the Wii, DS and PSP. The PlayStation 3 is up 1.41 million (26%), the Wii is down 2.64 million (-28%) and the Xbox 360 is up 2.38 million (46%). The DS is down 1.51 million (-28%) and the PSP is down 2.31 million (-67%). Total combined software is down 412,000 (-1%) games sold year on year.
Xbox 360 software sales take the top spot for a fourth straight week and for the sixth time in ten weeks. The PlayStation 3 led for the other four week. The Wii is in second for a second week. The Xbox 360 has a 35 percent market share, the Wii with 33 percent, and the PlayStation 3 with 32 percent. Compared to ten weeks ago all three home consoles are up.
The DS remains well ahead of the 3DS and PSP, outselling both of them combined. The DS has a 77 percent market share and the PSP has a 23 percent market share. Compared to ten weeks ago all three handhelds are up.
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