Nintendo Switch 1 Price Officially Increased by Up to $50 in the US - News
by William D'Angelo , posted on 03 August 2025 / 9,915 Views
Nintendo two days ago announced it would be increasing the price of the Nintendo Switch in the United States today, August 3 due to "market conditions."
The price has officially increased on the US My Nintendo Store. Here are the new prices:
- Switch Lite - $229.99 (Originally $199.99)
- Switch - $339.99 (Originally $299.99)
- Switch OLED - $399.99 (Originally $349.99)
As of the time of writing the price has not been increased at Target, Walmart, Best Buy, or Amazon.
Nintendo has also increased the price of Nintendo Switch in Canada. The original Nintendo Switch increased by $20 CAD to $419.99, the Switch Lite increased by $20 CAD to $279.99, and the Switch OLED increased by $40 CAD to $489.99.
A life-long and avid gamer, William D'Angelo was first introduced to VGChartz in 2007. After years of supporting the site, he was brought on in 2010 as a junior analyst, working his way up to lead analyst in 2012 and taking over the hardware estimates in 2017. He has expanded his involvement in the gaming community by producing content on his own YouTube channel and Twitch channel. You can follow the author on Bluesky.
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bye bye 160 million
The Switch 1 had a great run, at least.
S1 could have pretty easily hit 160M if they were able to drop the price of all models by $100... ($100 Lite, $200 Standard, $250 OLED)
Gamers have moved on but casuals and kids were absolutely still buying S1
I know people are going to say Nintendo had to increase the price because of tariffs, but I disagree with the Switch 1 console and Switch 1 accessory price increase (I completely understand the Switch 2 accessories since it's new). Nintendo never dropped the price for these products in the 8 years they've been available, so the profit margins are higher now than in 2017. I bet even with the tariffs they would still make profit.
If Nintendo did a price drop for these at one point then I could understand the increase, but they never did.
People will label you maga for saying shit like this.
Because I think a system that never had a price drop in 8 years shouldn't increase in price?
IMHO. Tariff is hurting Switch 2 profit, so they want more profit from Switch 1.
Classic Ninty, they realy want to profit on hardware.
Also, it's not Just about tariffs. Dollar is losing valeu fast, it's down 10% in 2025. USA money is facing some problems atm.
Inflation since 2020 in the USA is at 24.6% so $370 for the base Switch and $436 for the Oled based on strictly inflation. Now you tack on 20% tariff to it. Now the cost to make the Switch has decreased so we'll see what their financial reports look like in future quarters as far as operating revenue.
tech advances far faster than inflation. So kinda meaningless point. Nintendo could easily sell Switch with significant discounts at this point, even with tariffs, because it's 10 year old technology at this point.
Honestly all the Switch models should probably be $75-$100 cheaper than their original prices at this point, before tariffs at least. Remember how system prices used to get cut in half over their lifetime, there was inflation back then too, never stopped companies from pricing competitively before. Nintendo has simply adopted a strategy of never dropping the price of anything anymore. Since keeping the price the same while adding in tariffs would be a defacto discount (Nintendo cutting profit) they raised the price to match tariffs to keep the same profit which keeps going up every year on every unit sold as the tech gets cheaper and cheaper to produce.
Keep in mind that electronics components get cheaper to build over time...
The Switch SoC being built on the old and archaic 14nm process, which doesn't have many large contracts currently, so TSMC would be charging less over time.
LPDDR4 is also a commodity component that is getting cheaper over time as supply/demand pressures have transitioned over to LPDDR5 memory.
Small displays are also cheaper today... And more.
And this probably explains why the sticker price of the Switch remained static for it's entire life, it was likely getting cost decreases, but inflation likely cancelled that out, but because it kept that same sticker price for it's entire life... It actually did get cheaper due to inflation.
And now throw on that idiot Trumps new tax on the American people... And obviously Nintendo couldn't eat that sudden increase in cost, so it gets passed onto the American consumers instead.
Either way, the USA voted for this, so they need to deal with it, they have no one else to blame but themselves.
"The US voted for this"
People really need to stop acting like any country is a monolith lol
The breakdown for the vast majority of the elections is closer to:
1/3rd voted for
1/3rd voted against
1/3rd didn't vote at all
Generally anyone that gets into office wins by single digit percentages
Trump went into the election with a mandate for Tariffs.
He won the election based partly on that mandate.
The American people voted for it, democratically.
I prefer to be wine'd and dine'd before my Nintendo hardware price increases!!
I can't fathom the logic behind this. And its increasing in Canada too so it can't be because of tariffs.
I wonder if current stock will remain the same and future stock will be the new price?
Freedom baby, good old merica!
The PS5 and the Switch 2 will increase in price after the Holidays.
I'm sure glad I already own them both!
This is Very likely.
