Disney Interactive has struggled in recent years, but it has finally found success with Disney Infinity. The game has sold three million starter packs worldwide since it launched on August 18. This figure is above Disney's expectations.
"We’re thrilled that families and gamers alike have embraced Disney Infinity," the president of Disney Interactive James Pitaro told the New York Times. "We believe we’ve set the stage for Infinity to be an enduring video game platform."