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Xbox Has Made the 'Largest Investment in Game Pass to Date' This Year

Xbox Has Made the 'Largest Investment in Game Pass to Date' This Year - News

by William D'Angelo , posted on 22 September 2025 / 6,529 Views

ID@Xbox boss Chris Charla in an interview with Eurogamer revealed Xbox has made the "largest investment in Game Pass to date" this year.

Xbox has signed deals with over 150 partners to expand the number of games on the subscription service and continues to engage with hundreds of partners every year.

"The majority of partners who've had a game in Game Pass want to bring their future titles to the service," said Charla. "As a result, we've signed deals with more than 150 partners to expand the catalogue. We continue to engage with hundreds of partners each year to review upcoming titles.

"Last year, we worked with over 50 teams to sign their first Game Pass deal. This year marks our largest investment in Game Pass to date, and we remain focused on delivering the most exciting and diverse catalogue in gaming."

Some of the notable third-party games that have released on Xbox Game Pass this year includes Hollow Knight: Silksong, Clair Obscur: Expedition 33, Atomfall, Balatro, FBC: Firebreak, and more.


A life-long and avid gamer, William D'Angelo was first introduced to VGChartz in 2007. After years of supporting the site, he was brought on in 2010 as a junior analyst, working his way up to lead analyst in 2012 and taking over the hardware estimates in 2017. He has expanded his involvement in the gaming community by producing content on his own YouTube channel and Twitch channel. You can follow the author on Bluesky.


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40 Comments
Shaun87 (on 22 September 2025)

Get ready for another Game Pass price increase

  • +15
JackHandy Shaun87 (on 22 September 2025)

The word Xbox is starting to look like a meme to me.

  • +4
smroadkill15 (on 22 September 2025)

Game Pass has been awesome this year thus far. I really can't say anything bad about the content it's recieved and what is still to come.

  • +11
rapsuperstar31 smroadkill15 (on 22 September 2025)

I think it's overall good, you end up playing some great games you might have no otherwise played. But you also end up playing some meh games, especially when they are expiring soon and you feel like you have top play it before it's gone.

  • 0
Machiavellian rapsuperstar31 (on 23 September 2025)

That might just be you because I never felt the urge to play a game I am not interested in on GP because its expiring. I actually find myself with not enough time to play all the games that I want to play on the service lately than anything else.

  • +3
VAMatt rapsuperstar31 (on 23 September 2025)

I have never experienced an urge to play a game simply because it's expiring. I play games that look interesting to me, and that's it. If they don't grab me pretty quickly, I will stop playing them, unless I have significant reason to believe that the game is going to get better soon

  • 0
SecondWar (on 22 September 2025)

And yet they do not seem to be moving the needle much, if at all, on console sales.

  • +7
only777 SecondWar (on 22 September 2025)

Or gamepass sub numbers

  • +6
dane007 only777 (on 22 September 2025)

As of q1 this year it's passed 37 million subs which is decent. It makes them money

  • +3
method114 dane007 (on 22 September 2025)

They announced numbers? Do you have a link? I don't see anything about the numbers of subs they have.

  • +2
dane007 method114 (on 22 September 2025)

Yea. They didn't give specific numbers . It's online.

Also gamepass has reached 5 billion revenue as per CEO of ms

  • +3
method114 dane007 (on 22 September 2025)

Oh then where did you get your 37 million number from?

  • +3
method114 Random_Matt (on 22 September 2025)

Ok yea this was the last number I remember.

  • +1
Blood_Tears only777 (on 22 September 2025)

Yes GamePass subs were pretty consistent at 22-25M subs for most of this entire gen with whatever gains MS would make on PC likely just covering losses from people jumping ship either from hardware or just signing up a month here and there and then bouncing off at times. Subs only increased to 34M last year because the September before that MS got rid of Xbox live gold and merged the 11.7M subs from that into GamePass with a 25 game gamepass entry teir(Core). Looking at it from that perspective the growth looks less organic and kind of like the service is just treading water since without that merger GamePass would be still around its January 2022 numbers. The 35M overall figure comes from a MS exec LinkedIn profile and the 37M figure is on Wikipedia but was never confirmed by MS, just other websites trying to do Math.

  • +4
dane007 SecondWar (on 22 September 2025)

They are only focussing on gamepass not hardware sales

  • +3
SecondWar dane007 (on 22 September 2025)

Hardware sales will ultimately be the limiting factor for subs on consoles though.

  • +2
dane007 SecondWar (on 22 September 2025)

Not really. U can get gamepass on PC and soon the Asus rog handheld

  • 0
Random_Matt dane007 (on 23 September 2025)

The handheld is a PC.

  • +2
dane007 Random_Matt (on 23 September 2025)

A portable PC. Some may only have this as their only gaming device. It helps the sub numbers to grow.

  • 0
The Fury (on 22 September 2025)

This is news that MS is giving more devs money? Okay then.

  • +2
dane007 The Fury (on 22 September 2025)

You seem to always be negative towards Xbox?

  • 0
The Fury dane007 (on 22 September 2025)

Microsoft. They invested more than ever in Game Pass but apparently that investment doesn't include supporting their own staff and game studios.

  • +5
xgamerx The Fury (on 22 September 2025)

they have game production management issues, I wouldnt say they dont support their studios especially as they now let them put games everywhere.

  • +4
dane007 The Fury (on 22 September 2025)

Would you support devs that bleed money? Failures after failures

Would you keep a studio if they had 10 years to make a game and had not even a gameplay to show for it?


Studios have to have some responsibilities..it's not all on ms

  • +3
The Fury dane007 (on 23 September 2025)

It's on MS as long as they manage them and fund projects. If they mismanage them so projects take too long, don't give newly formed studios a chance, stop funding 3rd party projects or let staff go to the point that certain studios aren't going to be making their main game anymore, then yes. I'm going to support the studios and employees at them over the mega corporation that made annual profits last year of 70billion.

  • +2
Machiavellian The Fury (on 23 September 2025)

Everything you just said MS did. So why is it wrong to cut those studios, 3rd party projects when they are not producing results. Its as if you do not know that making games is a business. A business with a lot of risk since you invest millions on a project hoping it will find enough success to at least recoup its cost. The studios games that were canceled were all games that were what we call development hell. As a person outside looking in, you have not real clue on their state but one thing is clear, if those games were at high quality and ready to release I highly doubt MS would cut them just because they already spent a lot of money on those games. Even now we are getting reports on Perfect Dark that shows that game after 7 years was still showing vertical slice.

  • +3
dane007 The Fury (on 23 September 2025)

One of them had 10 years to make a game but we had zero gameplay on it

10 years is a long time to support a studio that had nothing to show for..

That's why you are not a business cause a smart business person would keep the ones that are making good profit year and year out.

Arkane studios that had so many back to back failures . They had many chances to redeem themselves.

Same with studio who did hi fi rush great game but not a game that will sell in today's market.

Perfect dark studio.
They took so long to come up with idea. All they had to do was make a 007 type game.. this studio had years and years and some of the best talent in the industry..all they gave us was a small snippet teaser.

  • +3
The Fury dane007 (on 23 September 2025)

It was Rare, Rare made Sea of Thieves, one Xbox's recently most successful games. They are warranted a little leeway.

Don't hold MS responsible for Arkane's failures at all, that's on Bethesda and MS just inherited that. But Hi-Fi rush is fine, just shouldn't have been put on GP from the off.

But Initiative should have been given more time, considering they apparently had to restart in 2021 but they didn't take time to come up with the idea, they were setup to make Perfect Dark. Turn 10 will no longer be making Forza games, massive mistake in my view, and Contraband and Romero's game were cancelled, as MS just didn't want to fund them anymore it seems. Why they didn't pursue the MMO Bethesda's MMO team were making, I don't know.

Of course I'm not a business, I'm a person. ;-)

Here's the thing, MS in order to support GP properly cannot rely on paying off 3rd party devs for their games for day one (it's the same for Sony and their lackluster 1st party output over the last year, outside of one masterpiece). They need a strong first party lineup as an incentive to keep people interested, it's the same reason why all the TV streaming services try so hard to create their own content instead of just paying off TV and Film studios.

  • 0
dane007 The Fury (on 23 September 2025)

Perfect dark should have needed to be restarted. The problem with the initiative is that they were trying to make it complex. It should have been a simple 007 game with a female lead action game. If they did that they wouldn't have struggled.

Even when hi fi rush came to PlayStation and PC , very few bought it. Doubt it would have made any difference if it wasn't on gamepass.

Forza latest outing was pretty bad compared to other motorsport. There must be a reason for them going. I am guessing they lost alot of money since not many played it even on gamepass.


Not supporting all of their decisions as I would have loved to see contraband and Romero game but we need less mmo and live service games and more single player games!

  • 0
The Fury dane007 (on 24 September 2025)

So you just make me thinkg about on Hi-Fi Rush and much to the point of this original news article, MS spent money on third party devs, cash incentives, to get games on GP. 3rd party devs are compensated as best they can predict to how much revenue they might lose or to cover costs of development.

But Hi-Fi Rush, which was probably being made before MS bought Bethesda was then owned by MS and they just put it on GP, presumably, without the same kind of cash incentive. You might say, "Why would they, they owned the studio." and you'd be right but then how can they and the studio judge it's success without the same compensation 3rd parties are able to get?

Hi-Fi Rush could have been played by every GP sub but the studio closed and the game failed because if you judge the success based on the individual studio's success, then there isn't that extra wad of cash on the books.

This is entirely speculation however... anyway, lost the train of though.

Oh, agreed on the latter, we need gaming experiences not daily chores. Although, the MMO space is missing something recently, nothing big has come out in a while.

  • 0
dane007 The Fury (on 25 September 2025)

Wil reply to this when I wake up tomorrow morning nz ticket but the Xbox tgs revealed Forza horizon 6 in Japan and it's developed by turn 10 and playground games

  • 0
Mnementh (on 23 September 2025)

They have canceled games and fired devs. So yeah, doesn't seem like they are really invested in creating more value for Gamepass. All licensed content is temporary. First party content would truly add to the library. But Microsoft doesn't care.

  • +1
CosmicSex (on 22 September 2025)

Its current base of users seems decent but clearly they want more. Don't know how they make the leap to the 80+ million tho.

  • +1
JackHandy CosmicSex (on 22 September 2025)

This is Microsoft's M.O. and has been for quite awhile. The first Xbox wanted to be Playstation. Window's Phone wanted to be iPhone. Surface Pro wanted to be iPad. Game Pass wants to be Steam etc.

It's been a long time since Microsoft lead the way in anything. Now, it's mostly about waiting for trends and then siphoning off as much money from them as they can until a new one pops up.

  • +4
VAMatt JackHandy (on 23 September 2025)

Microsoft is definitely leading the way in video game streaming and video game
subscription services. They are not shaping Xbox to be like Steam at all. They are doing their own thing.

  • 0
JackHandy VAMatt (on 24 September 2025)

They're the only person on the track, running a twenty-minute mile. I should sure hope so.

  • 0
VAMatt JackHandy (on 24 September 2025)

Nah. Sony, Amazon, and Google all entered the race too. Google had a false start and got disqualified right at the beginning. Sony and Amazon are still running though. They're just way, way behind MS.

They may be employing a different race strategy and choosing to stay behind them. But, they are in the race, and are way behind MS nonetheless.

  • 0
Dante9 (on 23 September 2025)

They are all in on it now. Will the Netflix model for games work out in the long run? Sony is watching intently.

  • 0
VAMatt Dante9 (on 23 September 2025)

I think it's an absolute certainty that streaming is the future. I don't know if Game Pass will be the service that ushers in that future. But, something along the lines of the Netflix model will do it eventually.

  • 0