Xbox Series X and S Price Increased in Sweden - News
by William D'Angelo , posted on 20 February 2023 / 5,534 ViewsMicrosoft has raised the price of the Xbox Series X and Xbox Series S consoles in Sweden, as spotted by Gaming Deputy.
The price of the Xbox Series XS has increased from 5,695 SEK ($550) to 6,195 SEK ($599), while the Xbox Series S price has increased from 3,595 SEK ($348) to 3,895 SEK ($377).
Microsoft this month also raised the price of the Xbox Series X and Xbox Series S in Japan by 5,000 yen. The Xbox Series X price increased from 54,978 yen ($409) to 59,978 yen ($447), while the Xbox Series S price increased from 32,278 yen ($240) to 37,978 yen ($283).

"After carefully evaluating the market condition in Japan, we have decided to change the suggested retail price of Xbox consoles in the country," reads a statement from Microsoft last month.
"We regularly evaluate the impact of local pricing to maintain reasonable consistency across regions. This price revision affects our customers and was a difficult decision to make, but going forward we will continue to provide the ultimate Xbox experience that our customers expect."
Microsoft Gaming CEO Phil Spencer in October 2022 stated, "We've held price on our console, we've held price on games for us and our subscription. I don't think we'll be able to do that forever. I do think at some point we'll have to raise some prices on certain things."
In December 2022, Microsoft announced it is raising the price of its major first-party Xbox games built for Xbox Series X|S from $60 to $70 in 2023. Forza Motorsport, Redfall, and Starfield will cost $69.99 when they launch.
A life-long and avid gamer, William D'Angelo was first introduced to VGChartz in 2007. After years of supporting the site, he was brought on in 2010 as a junior analyst, working his way up to lead analyst in 2012 and taking over the hardware estimates in 2017. He has expanded his involvement in the gaming community by producing content on his own YouTube channel and Twitch channel. You can contact the author on Twitter @TrunksWD.
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Remember back in the day when consoles had major hardware price drops pretty regularly?
there is always inflationary pressures, sure were going through a peak at the moment with higher than average inflation, why this certainly plays its part and has an effect and would seem to be driving this, but if you look beneath the surface it has less to do with that and more to do how todays gaming is run, since the change in policy of hardware cost reductions being passed on to the consumer predates this inflationary cycle.
The PS4 had countless posts especially in the last half of the gen talking about potential cheaper SKUS and price cuts , that didn't materialise same now with the Switch but the different approaches taken by the big 3 console makers means that has long as you don't do a PS3 and price your console to the market the pressure to drop prices isn't as strong as it once was.
In the old days each gen was seen as starting from scratch and pricing was approached as a means to entice those using your console to stick with you and also gain new gamers and hopefully attract some away from the competition, but today's ecosystem driven gaming means that $50 cut doesn't have the same impact and can be put better used elsewhere.
While the industry talks about software costs we don't hear about the 30% digital pricing impost that was supposedly implemented to give parity and keep bricks and mortar stores happy. but meant 30% straight into the back pocket and has never changed overtime and we now have reached a point where it is around $30 Australian cheaper to buy full priced games physical, today I will be going to JB Hifi and paying $89 instead of $109 for the PS5 standard edition of Atomic Heart.
Slowly but steadily.
More regions will come in the future.
Yes indeed. First India then Japan and now Sweden. I remember certain users here telling me the console wouldn't get a price hike and that it was just for software, not hardware. I wonder what country will be next now.
Exactly. Where next, and will they raise hardware prices (almost) everywhere before they raise their Game Pass prices?
At least they're doing it, carefully..
Damn Sony and their greed.
Game Pass prices will follow, once they have enough market share and developers and customers locked in. No free lunches.
Well I'm glad my brother got his Series S (few weeks ago) before prices start to increase where he lives.
Another one bites the dust. How many more we need before we can say they done the same as Sony?
Too sucessful I guess. /s
It is because they are market leader with dominance that they can raise prices without backlash.







