Sega-Sammy Q4 2011 Profits $450m in Apr-Dec 2011 - News
by VGChartz Staff , posted on 03 February 2012 / 6,863 ViewsSega-Sammy's nine month results for April to December 2011 have arrived. The company had revenue of 311.6b Yen ($4.09b) for the period, with profit of 34.3b Yen ($450m). Revenue was flat compared to the same period of 2010, while profit declined by about 7%. Sega-Sammy maintained its forecast from October, when revenue was projected to reach 440b Yen ($5.78b) in the year to March 2012 with profit of 38b Yen ($499m).
Through six months, Sega-Sammy profit was only 3.98b Yen ($56m) - so the company had profit of 30b Yen ($394m) in the December 2011 quarter - largely on the Mario & Sonic + Sonic Generation launches. Revenue was 159b Yen ($2.09b) in the December quarter, against 152.6 Yen ($2.00b) in the first six months - so profitability clearly improved with the major titles.
Through April-December 2011, Sega-Sammy has shipped 12.6m games, down from 13.63m in the same period of 2010. The company does expect to ship 20m games, up from 18.6m for the full fiscal year though.
Apr-Dec 2010 Apr-Dec 2011
PS3 1.13m 1.92m
PSP 1.44m 0.77m
Vita n/a 0.01m
Wii 1.42m 2.81m
DS 1.34m 0.34m
3DS n/a 0.62m
X360 1.48m 1.30m
PC 0.87m 0.70m
Catalogue 5.91m 4.14m
Total 13.63m 12.60m
So far, Sega's major hits have been:
Mario & Sonic at the London 2012 Olympic Games (Wii) - 2.39m
Sonic Generations (X360, PS3, PC, 3DS) - 1.63m
Hatsune Miku: Project Diva Extend (PSP) - 0.29m
Mario & Sonic should easily end up as the biggest game launch of this fiscal year, particularly once the 3DS version arrives.
Contact VGChartz at jmazel@vgchartz.com
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2012 might really be the end of the world, Sega making tons of money, Nintendo & Sony losing lots of money.
This article is total bull shit. If you actually read the balance sheet, the vast majority of Sega-Sammy's profit comes from "Pachislot and Pachinko Machines". In fact, their "consumer" business, which produces video games, reported a 5.5 billion Yen LOSS.
Sega would have been better off sticking to their gambling services, rather than producing games.
To say that "the company had profit of 30b Yen ($394m) in the December 2011 quarter - largely on the Mario & Sonic + Sonic Generation launches" is utter non-sense.
If you're going to report on company earnings report, learn to read a balance sheet first!
To Jacob: When discussing the financials for a company like this, wouldn't it be good to discuss how the Sammy part of Sega-Sammy performed?
Sonic Generations deserves better sales.
Pretty site the video game side of SEGA made a loss and it's the Pachinko stuff thats keeping them in the black.
sonic colors (wii+ds) > sonic generations (360,ps3,pc,3ds) silly silly Sega...
Just the 360 and ps3 version of sonic generations are tracking on par with wii colors and ahead of ds colors. Silly sega for ignoring hd consoles with sonic colors...
This Q4 Nintendo was the best market for SEGA hmm
Sega is running a successful business lately , good job
wtf, Sega released almost nothing and still they did a lot of profit
I guess Mario and Sonic for Wii did the job







