NPD Totals USA Video Game Revenue: Wii/DS at Record Pace for Dec.

by Jacob Mazel, posted on 14 January 2010 / 3,487 Views

Despite analyst fears to the contrary, NPD reported that USA video game revenue in December 2009 (the five weeks ending January 2, 2010) actually increased from December 2008 (another five week period) by 4%, thanks to unprecedented levels of hardware sales and strong accessory sales. With December up, 2009 video game revenue in the United States declined only 8% from record-setting 2008 levels. All in all the video game industry (excluding PC games) totalled $19.66b in 2009.

For the month of December 2009, Americans bought a staggering amount of video game hardware.

Wii - 3.81m (over 750,000 per week)

DS - 3.31m (over 660,000 per week)

PS3 - 1.36m (about 270,000 per week)

X360 - 1.31m (about 260,000 per week)

PSP - 654,700 (about 130,000 per week)

PS2 - 333,200 (almost 67,000 per week)

Year over year, Wii increased nearly 80%, PS3 increased nearly 90%, and DS increased 10% from December 2008 levels. The 3.04m DS systems sold in December 2008 had previously been the all time record for a system in a month. Even the PS2 had only sold about 2.7m in December 2002 for $200. Obviously in this December, Wii sold nearly 50% more units at $200. Sony's PS3 lift is fairly impressive as well - PS3 sales volume only had to be up by 25% to justify the $100 drop in MSRP for the main package. That is the good news.

The bad news? PSP declined 38%, X360 declined 9%, and PS2 declined 19% over December 2008. The massive increases for PS3 and Wii can be attributed to cheaper hardware pricing, better game lineups, the PS3 Slim, and much better supply of Wii. For DS, it is important to remember that the DSi model was not out last year - so the system is up in terms of volume and selling at a higher price point which just about offsets the damage Nintendo suffers from the strengthening of the Yen against the US dollar.

In 2009, hardware sales for the six systems were nearly as strong as in 2008 thanks to December.

DS - 11.19m

Wii - 9.59m

X360 - 4.77m

PS3 - 4.32m

PSP - 2.50m

PS2 - 1.80m

With the massive December, Wii is down less than 6% from its record setting 2008 (10.16m). DS increased 13% from 2008 (9.95m). X360 was just about flat from 2008 (4.74m). PS3 increased by 22% from 2008 levels (3.54m). PSP and PS2 dropped off rather sharply from much stronger 2008 levels - 3.83m (-35%) and 2.50m (-28%) respectively.

Lifetime to date hardware sales in the USA market stand at the following levels (through January 2, 2010).

PS2 - 45.13m

DS - 38.73m

Wii - 27.12m

X360 - 18.63m

PSP - 16.82m

PS3 - 11.12m

Depending on how quickly PS2 and DS decline in 2010, the DS may overtake the PS2 in the United States by December 2010. DS outsold PS2 by over 9m units in 2009 in the USA - and the distance between the two systems is about 6.4m at the moment.

NPD also totalled software figures for the United States for both December and all of 2009. Software sales remained strong for games on Nintendo's platforms as Nintendo itself published seven of the ten best selling games in the American video game industry .

Top Games of 2009

Image from GameDaily

Nintendo also had six of the top ten games for the crucial month of December 2009. Note that the top ten cuts off at over 650,000 units - that means dozens and dozens of other games sold relevant volumes during December 2009.

Top Ten of Dec 2009

Image from GameDaily

The top software in December 2008 actually wasn't entirely different from the top ten of December 2009. In December 2008 there were five Wii games, a DS game, and two Call of Duty skus. Sound familiar?

   Title                    Platform     Publisher        Dec 2008 NPD Sales

Wii Play                     Wii           Nintendo            1.46m

COD: WaW               X360        Acti-Blizz             1.33m

Wii Fit                        Wii            Nintendo            0.99m

MK Wii                       Wii            Nintendo             0.98m

GH: World Tour         Wii           Acti-Blizz              0.85m

Gears of War 2         X360        Microsoft              0.75m

Left 4 Dead               X360         EA                       0.63m

MK DS                        DS            Nintendo             0.54m

COD: WaW                PS3          Acti-Blizz              0.53m

Animal Crossing: CF   Wii          Nintendo              0.50m

 

Mario Kart Wii and Wii Play appeared in both top ten lists for December NPD data. With NSMB Wii, Wii Fit Plus and Wii Sports Resort just about confirmed as long-tailed sellers it will be interesting to see how Wii performs in late 2010. It is looking like 2010 will have a broader variety of software released than 2009, so perhaps by late 2010 three to five of the spots won't be reserved for long-selling games from Nintendo and Call of Duty.

Contact Vgchartz at jmazel@vgchartz.com


52 Comments

TheSource (on 15 January 2010)

By the way guys, Pacther has said over 114 games sold more than 100,000 units in December 2009.


RisenTerran (on 15 January 2010)

*walks into topic* Well I guess its time we see that Nintendo overestimated the Wii's sales and we FIANNALY get confirmation that its a fad *reads words* XD


LinKing12 (on 15 January 2010)

Yeah, you got to give it to Nintendo for their ability to sell their first-party games so consistently and over such a long period of time. MKWii only comes with a piece of plastic, but what a fun piece of plastic! DS continues to amaze me, and NSMBWii continues to dominate. I think I now understand the desperation of the HD consoles. They have to copy what Nintendo is doing with motion-control to even compete. I've been a die-hard Nintendo fan ever since I can remember, so I've always stuck with the best. I love Windows 7, and I have an HD Sony TV, but Nintendo rules the gaming in my house. Go Nintendo!


mightyERone (on 15 January 2010)

The HD systems had their AA titles something with a 2, 3 or a 4 in the game titles, price cuts and still got whipped by Nintendo. (HA!!) DS Rulezzz!!!!


justinian (on 15 January 2010)

The VG industry fell only 8% in USA from previous year. I wonder how this compares with the other regions especially EU. Nintendo published 7 out of the 10 biggest sellers of the year. That's how to make major money. Screw 3rd party, that's for the HD consoles. PSP sold more in the US than I thought.


lvader (on 15 January 2010)

Confirmed, Wii is doomed! (Doomed to record sales and profits for Nintendo)


bmmb1 (on 15 January 2010)

@uso, VGC numbers are for all of America (the entire continent), including also Canada and South America.


uso (on 15 January 2010)

Acording NPD lifetime sales numbers the gap between Xbox360 and PS3 is much smaller. Lifetime to date hardware sales in the USA market stand at the following levels (through January 2, 2010). PS2 - 45.13m DS - 38.73m Wii - 27.12m X360 - 18.63m PSP - 16.82m PS3 - 11.12m The GAP is 7.51 on NPD and on VGC is 9.15. Are this the same numbers or the VGC includes more countries?


bmmb1 (on 15 January 2010)

@Algorith, Sony's 1.7 million units sold statement included black Friday


AnthonyW86 (on 15 January 2010)

VGChartz 360 numbers are good, since this is for a smaller market.(only U.S. vs whole of America). PS3 numbers however can't be right, U.S. numbers higher then the whole America's number??


dark_gh0st_b0y (on 15 January 2010)

Wii is huge! seems Nintendo was right saying about low supply the previous years great for Ps3 as well


RageBot (on 15 January 2010)

So PS3 slightly undertracked, 360 overtreacked?


Galaki (on 15 January 2010)

"Wait for NDP" suddenly became a /sarcasm


Lafiel (on 15 January 2010)

360, PSP and PS2 numbers are good ... the rest and much of the software seems to need adjustments as the market did better than vgchartz expected


Hephaestos (on 15 January 2010)

I know that VGC is americas, but it seems the difference for Jan 2nd is a bit in favor of the 360 (wii and PS3 are in the same proportions)


Ping_ii (on 15 January 2010)

Lulz how did the ps3 managed to beat the 360 in dec?? I could have sworn 360 was selling more in NA month of DEC.


kopstudent89 (on 15 January 2010)

"ph4nt says: I just noticed Wiis December alone was almost as big as PS3s 2009 as a whole." O_o i'm still speechless... wow


kopstudent89 (on 15 January 2010)

ummmm


algorith (on 15 January 2010)

I guess this means that Sony's 1.7 million units sold for December on US was either sales to retailers or a wrong estimate. Hope next year we see a considerable increase in the industry.


solracbrit (on 15 January 2010)

The fact that Mario Kart Wii sold almost the same quantity of units this year than last year on December just left me speechless...you left me speechless, so speechless!!!! jaja I love lady gaga's songs :P


bmmb1 (on 15 January 2010)

THIS IS THE ANSWER to all the "the WIi is overtracked", "wait for adjustments", "The Wii will be adjusted down", "wait for NPD" statements that have been going around. Wahahhahahaha


FreeTalkLive (on 15 January 2010)

So it is possible that Wii might have sold over 4 million in the Americas in the 5 weeks of December. Wow, huge numbers.


Arm (on 14 January 2010)

Great push for the end of the year!!! Nintendo has won this battle, but the war rages on and I'm sure 2011 is the end for the Wii once LOZ(2010) & DQX(2011) is released. That will end the Wii run and we definitely can look forward to the Next-Gen. I'm so itching to hear some real info on the new HW systems, for sure these sales speak loud but if you guys read these sales properly you'll notice that the twin HD sisters had ... SFIV, RE5, Tekken,MW2.. FFXIII(JP only) and a whole lot of great AA & AAA games and nintendo had what??? Wii fit, WsR and NSMBW.... can't mention the price cut as they all had one. If their powers combined they couldn't take that beast down then this war is over. I just hope Nintendo does learn from this gen and try and win the core back and totally try and compete with the other system.(they can keep the wii around to print their money also) @disolitude: if the 3rd parties are "abandoning" the wii ship it isn't because of the sales or profit, it's because they are too freaking greedy and want MORE profit. Maybe the effect of their lower end shovelware has hurt their image on the wii and just shows that they are trying to cash in. The spectrum is much more wide on the wii user base so you can't say 65Mil user how comes my game didn't sell. the casual crown fall under an odd graph that purchase games on different requirement, unlike the HD core users that already pre-order the BIG games. the casual crowd buy from many factors and that's why the wii games sell at a slower pace but they sell over time ( maybe the casual players priorities isn't games 1st before... shopping for jeans, going out etc), but core gamers lol ya I'm sure you;ll put that 60$ down on game before even thinking about getting a new piece of clothing ( I know I would for hell sure) MS and Sony can drop the price again, but wii going for 149.99 or 99.99 is going to be ridonculous ( can see 5mil in one month). ok sorry I'm restless and can't sleep... ok going to bed now...


gamings_best (on 14 January 2010)

are those ps3 numbers 4 real.........


MirrorWorld (on 14 January 2010)

Wait a sec... VGC Dec has Wii at 3.46m yet NDP is higher at 3.81m O.O What is this madness? Nice sales all around though :D But man, Nintendo really owns the holidays.


marcianito (on 14 January 2010)

nintendomination!


TheSource (on 14 January 2010)

There isn't much evidence of third parties abandoning Wii yet - what they complain about is not being able to have alot of 5m sellers on that 65m base. But that doesn't mean they are displeased with all the games that sell 500,000, 1,000,000 or 2,000,000. Its almost impossible to sell over 2m copies of a game on Wii if you are a third party though - that is where Nintendo dominates. Capcom, Sega, EA, Ubisoft, Activision and others all have multiple games that have topped 1,000,000 units on Wii.


disolitude (on 14 January 2010)

I dont get how wii is selling so much yet 3rd party publishers keep abandoning it due to lack of sales. Nintendo made a nice little sandbox for themselves where only they get to play...


kunaixhaku (on 14 January 2010)

heruamon....it's 50k....


heruamon (on 14 January 2010)

Wii did it thing, but the 500K PS3 sale over 360 is huge! I think M$ is going to have to move much quickly then they had previously wanted to if the tide doesn't stem in the first few months of 2010.


saicho (on 14 January 2010)

now we can get back to those who asked everyone to wait for NPD


Blackmagic5814 (on 14 January 2010)

This is CRAZY nearly 4 million Wii's in one MONTH! WOW..Nintendo Domination


binary solo (on 14 January 2010)

kunaixhaku says: "so does this mean vgc adjustments coming up for ps3 and 360? i swear i seen the 360 beat ps3 in sales every week in december on vgc Posted on: 01/15/10, 02:09" Absolutely no adjustment for 360 necessary. NPD 360 is 79% of VGC 360 for the same period. That's as good a correlation as you could hope for. PS3 NPD > PS3 VGC which is obviously not a reflection of reality since NPD sales is for a smaller market. But the difference is arguably not that great and within a statisctical margin for error when comparing one estimate with another. The only system that probably warrants an adjustment is the Wii. NPD vs VGC is probably slightly outside the statistical margin for error.


Paperdiego (on 14 January 2010)

pretty sure Microsoft will drop the price of the 360 when natal is released. i am thinking 50$ at least. nintendo will have a better year next year. sony will continue to rise.


jefforange89 (on 14 January 2010)

wii is doomed!!11


c0rd (on 14 January 2010)

Great month for all. Look at that top 10 for 2009. Wii takes slots 2-7 for the year. That's freggin crazy.


kunaixhaku (on 14 January 2010)

so does this mean vgc adjustments coming up for ps3 and 360? i swear i seen the 360 beat ps3 in sales every week in december on vgc


iWarMachine (on 14 January 2010)

Great number for 360 and impressive numbers for Ps3... Wii is always on top but this is unbelievable.


abcdario (on 14 January 2010)

It seems like the Xbox360 will have a price drop, i hope it to be before May 2010 so i could try to get it. The PS3 saw a huge increase, but thatīs too small compared to Wii numbers, i hope everything will be fine for the Wii


8888brocoli123 (on 14 January 2010)

Im more interested in financial reports, they are more telling than vague numbers and misleading press statements of sony, microsoft, EA and others


ph4nt (on 14 January 2010)

I just noticed Wiis December alone was almost as big as PS3s 2009 as a whole.


apollon (on 14 January 2010)

also congrats sony,the consumer chooses the best hd choice even when other hd systems are cheaper.


apollon (on 14 January 2010)

time to make the xbox 99.99????


Arius Dion (on 14 January 2010)

Holy Shit @ Wii and DS.


Darc Requiem (on 14 January 2010)

It will be interesting to see MS does. The PS3 vs. 360 battle is the only interesting sales battle in the industry. The Wii is destroying the PS3/360 and the DS vs. PSP battle has been long over. With the PSP fading, even in Japan, I wonder what Sony will do. The PSP has been lackluster in the West for years but it was always strong in Japan.


Pho_Hybrid (on 14 January 2010)

what the... I swear 360 beat PS3 every week in DEC... according to VGchartz guess you underestimated your PS3 #S guys :P :D


venepe (on 14 January 2010)

statistical tie seems to be the frase of the day.


dolemit3 (on 14 January 2010)

Surprised that Xbox 360 remained flat YoY despite the stiff competition from the Wii and the PS3.


llewdebkram (on 14 January 2010)

PS3 - 1.36m X360 - 1.31m Wii - 3.81m I'm sure that will quieten down quite a few people!


Procrastinato (on 14 January 2010)

I'm really curious as to what MS will say about the PS3 selling more than the 360, according to NPD. MS is really fun with the press statements, when it comes to making themselves look like they are on top. (gets popcorn)


kunaixhaku (on 14 January 2010)

woew so the ps3 did beat the 360 in december nice


SaviorX (on 14 January 2010)

First view!