Rare Hires Sega R&D Boss as Creative Director

by William D'Angelo, posted on 17 April 2012 / 2,790 Views

Rare, the UK developer owned by Microsoft, has hired Sega's game designer and R&D boss, Simon Woodroffe. He will be Rare's creative director, leading the design of all Rare's upcoming games. He had also worked as the creative director at Midway Games and Headfirst Productions.

"Simon’s vast experience and knowledge are a fantastic addition to Rare’s strong design team," said Rare senior studio director Craig Duncan. "He has worked on many innovative titles over the years, including some really impressive R&D prototyping projects. He is a terrific all-rounder and the ideal person to head up our design department. Rare is committed to making the best possible games experiences that inspire everyone to play, and we believe the best way to do that is to attract the brightest and best talent in the business."

"Games are my passion and they are Rare’s passion so this is my dream role," said Woodroffe. "I love working with talented and creative people and there are plenty of them here at Rare. I am looking forward to getting stuck into making incredible games that will be worthy additions to the pedigree of the studio."


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7 Comments

Araknie (on 18 April 2012)

I don't belive in Rare anymore.


coolbeans (on 18 April 2012)

There it is!


  • -1
Millenium (on 17 April 2012)

Hopefully this will turn out positive for the studio.


MARCUSDJACKSON (on 17 April 2012)

lets see what he's capable of


DirtyP2002 (on 18 April 2012)

Does anyone know on which games he worked on at Sega? Working on Sega titles can vary from "OMG a masterpiece!" (Shenmue) over "Really a cool game" (Bayonetta, Vanquish, Madworld) to "what the hell were they thinking?" (Golden Axe: Beast Rider)


Goddbless (on 18 April 2012)

My sentiments exactly. They could have given a brief list of games he's worked on.


  • 0
coolbeans (on 17 April 2012)

This has been up for 5 hours (at the time I'm writing this) and no one has made a "Rare is dead" statement? Consider me surprised. Seems to have a good resume. Hope for the best, I suppose.


NightDragon83 (on 18 April 2012)

No sense beating a dead horse at this point lol.


  • +4
thewastedyouth (on 21 April 2012)

since Rare was bought by Microsoft all the games have sucked for the most part very sad


IIIIITHE1IIIII (on 18 April 2012)

Perhaps he'll help them finally release Grabbed by the Ghoulies 2? Ahem, sadly this sounds like a kinect title by the way Craig Duncan said it. Hopefully, I'm wrong.