Rare, the UK developer owned by Microsoft, has hired Sega's game designer and R&D boss, Simon Woodroffe. He will be Rare's creative director, leading the design of all Rare's upcoming games. He had also worked as the creative director at Midway Games and Headfirst Productions.
"Simon’s vast experience and knowledge are a fantastic addition to Rare’s strong design team," said Rare senior studio director Craig Duncan. "He has worked on many innovative titles over the years, including some really impressive R&D prototyping projects. He is a terrific all-rounder and the ideal person to head up our design department. Rare is committed to making the best possible games experiences that inspire everyone to play, and we believe the best way to do that is to attract the brightest and best talent in the business."
"Games are my passion and they are Rare’s passion so this is my dream role," said Woodroffe. "I love working with talented and creative people and there are plenty of them here at Rare. I am looking forward to getting stuck into making incredible games that will be worthy additions to the pedigree of the studio."