Xbox CEO Asha Sharma Says 'Xbox is Not for Sale' - News
by William D'Angelo , posted on 01 October 2026 / 2,061 Views
Xbox CEO Asha Sharma in an interview with The New York Times says "Xbox is not for sale" and the team will do whatever it takes to be set up for success.
"Xbox is not for sale," said Sharma. "We will do whatever it takes to set the company up for success, and we will look at the right partnerships, the right operating model and everything needed to achieve that."
She did admit that Xbox has "a long way to go with Microsoft and we're going to take the long-term view."
Sharma discussing TV shows and movies says they will continue to work with Sony and that "competition and collaboration can coexist."
"I don’t think you sign up for roles like this for work-life balance," she said. "I think you signed up for them because you believe in the mission and you do what it takes."
A life-long and avid gamer, William D'Angelo was first introduced to VGChartz in 2007. After years of supporting the site, he was brought on in 2010 as a junior analyst, working his way up to lead analyst in 2012 and taking over the hardware estimates in 2017. He has expanded his involvement in the gaming community by producing content on his own YouTube channel and Twitch channel. You can follow the author on Bluesky.
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"I don’t think you sign up for roles like this for work-life balance," she said.
Isn't morale already very low due to constant layoffs and burnout culture?
She meant her role, if she truly wants to make xbox great again. But I don't see it happening.
That's some important context, thx
Who would buy it?
Only some of the wealthiest most eccentric billionaires who doesn't care about a potential money pit. Musk has enough money to buy it. So do a few others.
I don't think any corporation is dumb enough to buy Xbox. It would cost over 100 billion right now when included with Microsoft Gaming and is a gamble.
Prince Bonesaw.
microsoft would have to take a huge loss if someone was to purchase
New video discussing this and other recent Xbox news: https://www.youtube.com/watch?v=UFroHZMu8Us
No one wants that debt. No one wants to buy it.
Still miles above the competition. Keep it up
Lay off the meth
I mean wherever you enjoy video games. Fun is the name of the game, if that is what you have gotten from Xbox that's all that matter. For me not so much, they are a far distant third place..
I need to circle back to this at the end of 2027 by which point I suspect XGS will have no game-production studios left, and reliant on Activision and Bethesda who don’t make exclusive titles.
Ahh, So that's why nobody's buying one
(sorry it fit too well)
"Excusatio non petita, accusatio manifesta"
https://en.wikipedia.org/wiki/Excusatio_non_petita,_accusatio_manifesta
Confusing statement...cuz why would anyone want to buy it?? It's not like there are companies beating down Microsoft's door to be able to control the failing console brand in what at least right now is a shrinking industry.
The plan is the plan until it’s not the plan
It is just a name with zero value anyway.
