In Tamagotchi Connection: Corner Shop, players help primary characters like Mametchi, Memetchi or Kuchipatchi set up a shop, with the ultimate goal of creating a “royal” shop that is a favorite of Princess Tamako. Players can select from a variety of different stores, including a bakery, beauty salon, dental office, flower shop and more. Once the shop is open, players will help their customers by completing mini games with the Nintendo DS stylus. Players apply makeup, treat cavities and decorate cakes to earn “Gotchi” points, the Tamagotchi money unit, and progress towards “royal” shop status. Shop interiors can be customized and cute Tamagotchi characters will make appearances throughout the game.

Fans of the egg-shaped toy that simulates the life cycle of a real pet can currently purchase the new Tamagotchi Connection Version 2. The toy allows tweens and teens to collect “Gotchi” points, which can be used to shop for treats and toys, and to use secret codes to unlock special shopping areas not available anywhere else in the programming. In addition, wireless technology allows Tamagotchi owners to “connect” with others, allowing their pets to become friends, trade gifts and mate to create future generations.