Ubisoft Revenues Top $800m in Q4 2010 on Dance, AC, Kinect Games - News
by VGChartz Staff , posted on 14 February 2011 / 3,355 Views
Ubisoft has just announced its results for the ever important October to December 2010 quarter. Revenues for the company reached 600m Euros, or $810m at current exchange rates. In the previous October to December quarter, Ubisoft revenues were 495m Euros or $668m at current exchange rates. When reporting figures for the six months ending September 2010, Ubisoft expected December quarter revenues to reach 520m Euros, so the company topped its forecast for the quarter by an impressive 15%. Under French accounting procedures, Ubisoft did not have to provide profit figures for the quarter. Profit data will arrive at the conclusion of the fiscal year. The company had lost $123m between April and September 2010, the last time figures were given for profit / loss.
Over April to December 2010, Ubisoft revenue reached 861m Euros, $1.162b, up 200m Euros from the comparable period in 2009. Ubisoft previously expected revenue for the fiscal year to reach 960m Euros, $1.296b, but now expects revenues of 1.02b Euros -$1.377b - based on its strong holiday quarter. Furthermore, while 960m Euros in revenue was estimated as a break even point for profit, the 1.02b projection is expected to lead to profits for the fiscal year. If Ubisoft hits 1.02b Euros in revenue for the fiscal year, it will be a solid 17% growth over the previous fiscal year.
For the final quarter of the fiscal year (Jan-March 2011), Ubisoft expects revenues to fall to 159m Euros, down 24% from Jan-March 2010. This is mainly due to a weak lineup of new content. The company will have six games for the 3DS, but the base will be tiny in the quarter. Assassin's Creed: Brotherhood is coming to PC, and Beyond Good & Evil HD is coming to XBLA. Those are the only major releases for the quarter though. Ubisoft had previously announced eight 3DS games were in development, so it appears that not all of the titles will make the March 2011 quarter.
Ubisoft attributes its strong performance over October-December 2010 and all of 2010 to the following factors:
− Solid sales for Assassin’s Creed® Brotherhood, with over 6.5 million shipped.
− An outstanding performance from dance titles, with Just Dance®, Just Dance® 2, Just Dance® Kids, Michael Jackson: The Experience, and Dance on Broadway™ shipping 10.5m units during the quarter. Just Dance 2 was previously announced at 5m units for the quarter, with Michael Jackson at 2m for the quarter, leaving 3.5m units for Just Dance Kids, Just Dance, and Dance on Broadway.
- In calendar 2010 Ubisoft continued to win market share both in Europe 9.2% compared to 7.8% in 2009, as well as in the United States 7.3% in 2010, up from 5.4%.
− Ubisoft’s successful investment on Kinect, with over 2 million units shipped, giving the Company 18% market share on this platform in the United States and 21% in Europe.
Yves Guillemot, Chief Executive Officer, stated "The video game industry is an industry of opportunities. Creating new genres, innovating to attract new consumers and seizing the opportunities offered by new hardware lie at the heart of Ubisoft’s development and growth. We have already proven this with the Wii and the DS, and we are further proving it with the recently-launched Kinect, which has met with outstanding success thanks to its revolutionary interface. Ubisoft has also made its mark as a creator of new game genres, with its two flagship brands, Assassin’s Creed and Just Dance. The record performance achieved in third-quarter 2010-11 as well as the fact that three of our games were among the best sellers over the crucial Christmas period is further evidence of the relevance of our strategy. Going forward, we intend to continue to innovate and pursue our refocus on key franchises in the high definition segment, while investing in upcoming opportunities in digital, in the casual segment and in future consoles, notably the 3DS and the NGP".
Contact VGChartz at jmazel@vgchartz.com
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According to gamers AC3 > AC2 > AC1 but sales are AC1 > AC2 > AC3
Wow...they certianly have made a huge investment in Kinect, and it's paying off...now maybe they can deliver "meatier" content for the platform.
I'm glad this makes up for Price of Persia, Red Steel 2, and No more heroes 2.
