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PS5 Value is Obvious When it Comes to Next-Gen Game Prices, Says PlayStation CEO Jim Ryan

PS5 Value is Obvious When it Comes to Next-Gen Game Prices, Says PlayStation CEO Jim Ryan - News

by William D'Angelo , posted on 01 November 2020 / 2,021 Views

PlayStation CEO Jim Ryan in an interview with Naver was asked about the higher prices for multiple games for the next-generation consoles. He says the value for the PlayStation 5 is "obvious" as it delivers a "truly next-generation" experience.

Some confirmed games with higher prices for the next-generation of $69.99 include 2K Games' NBA 2K21, Gearbox Publishing's Godfall, Activision's Call of Duty: Black Ops Cold War, and Sony's Demon's Souls and Destruction All Stars. Ubisoft is one major publisher that will not be increasing the price of its games this fall.

"It is difficult to talk about the overall game market or other game consoles, but I think the value is obvious in the case of the PS5," said Ryan. "We’ll excite fans around the world with the best exclusive games on the market today and deliver a truly next-generation device experience that will captivate them."

PS5 Value is Obvious When it Comes to Next-Gen Game Prices, Says PlayStation CEO Jim Ryan

The PlayStation 5 first-party launch lineup includes Marvel’s Spider-Man: Miles Morales, Demon’s Souls, Destruction AllStars, and Sackboy: A Big Adventure. Marvel’s Spider-Man: Miles Morales and Sackboy: A Big Adventure will also be available on the PlayStation 4.

The PlayStation 5 will launch on November 12 in North America, Japan, Australia, and New Zealand, and in Europe and the rest of the world on November 19. 

Thanks, GamingBolt.


A life-long and avid gamer, William D'Angelo was first introduced to VGChartz in 2007. After years of supporting the site, he was brought on in 2010 as a junior analyst, working his way up to lead analyst in 2012. He has expanded his involvement in the gaming community by producing content on his own YouTube channel and Twitch channel dedicated to gaming Let's Plays and tutorials. You can contact the author at wdangelo@vgchartz.com or on Twitter @TrunksWD.


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32 Comments

Dgc1808 (on 08 October 2020)

Man that's a terrible answer.

"Inflation, development costs increasing, we had to do it eventually. Sorry"

How hard is that?! This dude's pr statements seemed to be ripped straight from 2006!

  • +12
Pemalite (on 08 October 2020)

Many developers/publishers are recording billions in profits.
It's not because inflation/development costs that are rising... But shareholder demand for the most part.

  • +7
Vendrom (on 09 October 2020)

Where does he address these in his interview?

  • 0
mutantsushi (on 08 October 2020)

I said MS' weasel words about this was empty BS, and I am happy to say Sony's words here are also empty BS. Most of the games they cite are 3rd party and Sony doesn't set prices there, so how is that even relevant?

NBA is really it's own case, with higher pricing only for new codebase nextgen version, when most 3rd party are just doing cross-gen games at this point. With lastgen compatibility, hopefully people can just buy lastgen version if pricing is their priority more than nextgen features.

Anyways, the answer is mass refusal to buy games at full price. A gamer's strike if you want to call it that. That's not just your personal buying, but if your friend is talking about buying a new game at full price, you need to tell them how that is a stupid move, and tell them how there is awesome older game on sale that they should play instead for now. ALSO, support the used game disc market, which is advantage of console over PC. Whether you buy at launch or wait for discount, buy in disc, and when you don't want to play it, sell it or give it away to somebody else.

  • +9
VAMatt (on 08 October 2020)

He may well be correct. But, the PR department needs to coach him up next time. You can't talk down to the consumer like that.

  • +7
VAMatt (on 08 October 2020)

He may as well have said "If you question our pricing, it shows that you're an idiot".

  • +6
mutantsushi (on 08 October 2020)

I said MS' weasel words about this was empty BS, and I am happy to say Sony's words here are also empty BS. Most of the games they cite are 3rd party and Sony doesn't set prices there, so how is that even relevant?

NBA is really it's own case, with higher pricing only for new codebase nextgen version, when most 3rd party are just doing cross-gen games at this point. With lastgen compatibility, hopefully people can just buy lastgen version if pricing is their priority more than nextgen features.

Anyways, the answer is mass refusal to buy games at full price. A gamer's strike if you want to call it that. That's not just your personal buying, but if your friend is talking about buying a new game at full price, you need to tell them how that is a stupid move, and tell them how there is awesome older game on sale that they should play instead for now. ALSO, support the used game disc market, which is advantage of console over PC. Whether you buy at launch or wait for discount, buy in disc, and when you don't want to play it, sell it or give it away to somebody else.

  • 0
KratosLives (on 09 October 2020)

Anyone miss jack tretton?

  • +2
Kanemaru (on 08 October 2020)

They made players pay to play online saying it's for the players' best interest, and the players swallowed that bull. They created dlc, making the games at released incomplete but still sold at full price, saying it's for players' best interest, and the players swallowed that bull. Now games are sold 80 bucks saying it's for players' best interest, and the players still swallow that bull. Someday they'll make players pay for updates saying it's for players' best interest, and the players will still swallow that bull.

  • +2
SanAndreasX (on 09 October 2020)

On the pay to play online, almost every analyst said Sony left money on the table by not charging for online on PS3, given that Live subs were one of the few things keeping the Xbox division profitable. Plus online infrastructure isn't cheap, and people weren't happy with the bare-bones interface of the PS3, so Sony obliged.

  • +1
Vendrom (on 09 October 2020)

I’m mostly subbed to PS Plus for the “free” games and I still haven’t finished some yet. So 60€ a year is ok for me. Now I never buy games day one and the price hike doesn’t affect me too much. I’ll just get the games I want some months later than I usually do, or used ones.

  • 0
V-r0cK (on 09 October 2020)

Shouldn't have said anything really. People will just see the price increase across the board and will just have to deal with it as harsh as it may sound. Just let the costumers speak through sales. Nobody really complains about Nintendo never dropping their game prices (or like hardly ever). At least we know all games on PS and Xbox will come down eventually lol

  • +1
DonFerrari (on 09 October 2020)

I can only talk about myself, but none of the titles listed deserved a price increase.

  • +1
KingofTrolls (on 09 October 2020)

The problem is not the best games are rising in price, because they shall, the problem is the rest of shovelware will increase accordingly.

  • 0
fauzman (on 09 October 2020)

Well frankly this is not the big issue for me that some others here seem to feel it is. I already pay $130 NZ for new anyway so I feel that this won't make much difference in the larger scheme of things. I will do exactly the same thing I do now which is wait for games to go down in price or sales to buy games.

I should also point out that in my opinion an increase of $10 is fair considering inflation and how the price of development has incressed over time.

Also, gamers have proved willing to shell money out for highly priced dlcs, MP gameplay, microtransactions, all of which would have cost a lot lot more than a measly $10 price rise on games and I have no doubt they will fork out to buy games new (th ough they may grumble and moan about it)

  • 0
ArchangelMadzz (on 08 October 2020)

Profits of the gaming industry have been healthier than ever.

Unless he's trying to say "it was either this or microtransactions" which Sony has kept far away from, but I doubt it. I'm sure they weren't even close to losing money on software they just wanna see how high they can push it.

  • 0
sales2099 (on 09 October 2020)

He’s the Don Mattrick of Sony. Lol good luck with this guy. Overall you can’t argue value when Xbox prices are staying the same and give their 1st party day 1 to Game Pass.

  • -1
Otter (on 09 October 2020)

For this alone I hope PS5 launches with a low software attachment ratio. The reality is there is simply a point where the majority of consumers begin feeling uncomfortable spending x amount of money on certain kinds of products. Hopefully a lot of people say no to $70 video games and just wait it out for price cuts. Underlying this is the fact that these kind of AAA games simply do not need a price hike to be profitable, and for all its shininess nothing on PS5 or Series X has the level of effort poured into as the likes of TLOU2 which they were fine selling at $60.

  • -1
Dante9 (on 09 October 2020)

Pure PR speech, roughly equates to "next question, please". Oh, well.

  • -1
LivingMetal (on 08 October 2020)

I NEVER shop for value. I shop for what I want. And surprisingly, PlayStation has done that for me for the past over twenty years.

  • -2
Trunkin (on 08 October 2020)

Everyone shops for value. You're basically saying if Sony upped their game price to $200, it wouldn't matter to you? What about $500? There's got to be a line where even you would say "yes, I want this, but I can't justify buying it for this price", no?

  • +5
LivingMetal (on 08 October 2020)

Wrong. I buy want i want because I'm not sheep. If I want something and think it's worth it, I'll buy it. If not, I won't. It's that simple. Way to go interjecting your false logic in the attempt to push a false narrative because I'm not afraid to speak truth.

  • -3
HoangNhatAnh (on 08 October 2020)

@LivingMetal: one day, Sony game will cost $100 or even more, will you buy it?

  • -2
Trunkin (on 08 October 2020)

You seem to be misunderstanding. Value isn't something that is dictated to you. Something's value is something that you decide for yourself. It has nothing to do with being sheep. For example: I payed $60 for Super Smash Bros. Ultimate, while I balked at the idea of spending $30 for Uncharted 4. UC4 was obviously much more expensive to make, so it should logically be "worth" more, but based on the amount of personal enjoyment I'd get from either experience, Smash was a better purchase at $60 than Uncharted was at $30.

For the record I'm not even against $70 games of principle. The consumers will decide in the end.

  • +1
dane007 (on 09 October 2020)

Man terrible pr especially when it's alot weaker console at premium price

  • -3
Rafie (on 09 October 2020)

Definitely terrible PR, but it's not "a lot" weaker at all.

  • +3
DonFerrari (on 09 October 2020)

Nor is it at premium price since they are either breaking even or losing money on PS5 with disc and are losing about 50-70 USD per discless.

  • +2
dane007 (on 09 October 2020)

To rafie: The CU units difference is big. Teraflops is not an indication of power. @Don yea, I have a feeling that chose 599 to meet with the competition. The price would have been alot higher

  • 0
DonFerrari (on 09 October 2020)

cu count also isn't a definition of power, and ps always sold at loss on launch, so you made two wrong points.

  • +1

Comments below voting threshold

RolStoppable (on 08 October 2020)

Well said, Jim Ryan.

  • -5
mjk45 (on 08 October 2020)

Does that mean Sony's won you over as a customer by raising the rrp.

  • +3
AFattyGamer (on 08 October 2020)

Mr. Jim Ryan is not wrong. Sony PS5 has value :) $70 for videogames with Sony's level of quality is only inevitable. Bring on the Sony PS5!

  • -9