http://www.mcvuk.com/news/28779/Sony-digs-deep-for-another-megabucks-marketing-spend

Sony is going to spend £1,000,000 on ads for Uncharted and Ratchet, something that they have only previously done for Resistance and Motorstorm. Hopefully, this should increase the sales for those two games 

I think that Uncharted and R&C deserves that advertising a lot more than Resistance and Motorstorm did. Those two games deserve to sell well, they are very good and solid games.

I don't know how it was in the UK, but I've seen more HS commercials than just about any other game in the USA.

Uncharted definitely deserves a good advertisement.

 True in the UK too

well they deserve it

Quantity of ads is not (necessarily) a good indicator of how much money they spent on marketing though ...

There is a wide variation in what various television ads cost; the larger and more diverse the audience is the more competition there is for the slot and thus the price goes up dramatically. I don't know that much about the cost of ads but I know that a national ad on a popular show like Heroes or American Idol can cost over $500,000 whereas a national ad on a re-run of a show (like CSI) can be much lower than that ($25,000).

If Sony was running a targeted campaign, that was specifically targeting your viewing habits, you could potentially see the same commercial 100 times as often as if they were doing a more general campaign.

i hope these games sell very well and hopefully raise the ps3s sales

Good idea ... now if we could see some more PSP adverts to , it will be perfect :)

@HappySquirel

exactly..

they used have a nintendo DS ad every time Big Brother Started n Finished (If you don;t know Big Brother is a VERY popular reality TV show in UK)