Microsoft: Highest Xbox One December Console Share Ever in the US - News
by William D'Angelo , posted on 11 January 2018 / 6,655 ViewsAaron Greenberg, Head of Xbox Games Marketing at Microsoft, revealed that NPD reports the Xbox One in the US had the highest December console share ever.
Thank you to everyone who helped support @Xbox One this holiday, @npdgroup just reported our highest Xbox One December console share ever, looking forward to a big 2018! 🙏
— Aaron Greenberg 🙅🏼♂️💚U (@aarongreenberg) January 11, 2018
It is likely the Xbox One was not the best-selling console for the month, as Greenberg would have likely made that announcement.
A life-long and avid gamer, William D'Angelo was first introduced to VGChartz in 2007. After years of supporting the site, he was brought on in 2010 as a junior analyst, working his way up to lead analyst in 2012. He has expanded his involvement in the gaming community by producing content on his own YouTube channel and Twitch channel dedicated to gaming Let's Plays and tutorials. You can contact the author at wdangelo@vgchartz.com or on Twitter @TrunksWD.
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So, they're basically saying that they lost December but by the smallest margin yet?
Probably came 3rd behind the Switch as well.
Given the Switch is on fire as well now, it's actually pretty darn impressive that they had their largest market share yet. I think the Xbox 1 X is catching on more than many of us expected.
Johnw1104 - Its it's first - and probably only relevant - holiday. I doubt it keeping up for long after this.
I’m pretty sure he’s just talking about revenue, which isn’t surprising given the fact they had a 189,- console and a new console launch for 499,-
1st Nintendo Switch, 2nd Xbox One, 3rd PS4. Not by revenue, but units sold.
Dirty P2002 Globally in the US. First year XBox didn't win one NPD!
Usual Greenberg PR, nothing to see there...
"looking forward to a big 2018!"
Which is?
December NPD Sales
Dec NPD
PS4 : 1,300,000
NSW: 1,450,000
XB1: 1,375,000
Switch won December followed by Xb1.
...globally.
What? So does this mean they won by a huge margin, or they lost but barely?
Yeah, but how can you have the best share for December even and still lose if they have won before with "less share". Couldn't he have just said it sold the most for December or something?
The revenue angle isn't likely (Xbox One was 499 in 2013 and sold over a million units). But the Switch angle could be possible.
And do NPD results get released today?
Isnt it usually the second Thursday of the month?
Good for MS. I hope sales of X1 are going well enough to keep MS in the console business. Gaming needs more competition, not less.
tfw you definitely sold really well
But Aaron...Phil told us what really matters to MS going forward is not # of units sold but the # of active subscriptions to Live...at least I am sure that is until they starting selling better then it becomes important again!
How Soon Is Now
Actual enhanced games on Pro: 225+
Actual enhanced games on X1X: 80
50% of those DF videos show the Pro is performing better. 1X only wins on resolution.
Sorry Dave.. wrong post.
I suppose when the competition are announcing incredible/record world wide sales numbers, you have to find a silver lining in something! Like the market where Xbox dominated last gen, but now when it does well in 1 month out of 12, it must be highlighted and celebrated to appease the fans and shareholders.
It just means that they sold a lot of Xbox One X consoles during the month, these high price machines drove their revenue by a lot giving them the biggest share in December. Remember 1 X unit is the equivalent of 2 and a half PS4 units in terms of revenue which means that they sold fewer units than the PS4 but gained more money because of the X. All in all that's great news for the Xbox One X, it just needs games that use its powers to the fullest though, EXCLUSIVE GAMES.
They didn’t gain more money when they were essentially we’re selling both consoles at a loss. Revenue is not the same as profit. Still they find a way to twist it so it sounds like good PR.
It already has games that use it's power to the fullest, just check every single Digital Foundry comparison video over the past 2 months! lol
I'll take 500+ games being improved over 4-5 actual AAA exclusive titles any day, but then such is the beauty of owning both consoles.. :)
How Soon Is Now
Actual enhanced games on Pro: 225+
Actual enhanced games on X1X: 80
50% of those DF videos show the Pro is performing better. 1X only wins on resolution.
Relative to the other consoles. It has always lagged behind, so I'm guessing it got closer than ever before but still sold fewer consoles compared to Sony.
@Branko
Well the Xbox has won in December before, so it makes the tale even more confusing.
Once again we need a special linguist, to decipher what message, they're truly trying to get across.
Pepsi cola had the highest number of enjoyer from 9am to 12pm, by werewolves on the east coast, and some parts of California, by a margin of 1 to -5!
Typical deceptive wording. I’m pretty sure “share” in his mind again means “revenue in comparison to the other console makers”, just like he reported in November.